HomeMy WebLinkAboutItem #1 - 2020 Census Presentationwww.slocounty.ca.gov
COUNTY OF SAN LUIS OBISPO
2020 Census Outreach
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COUNTY OF SAN LUIS OBISPO
2020 Census Outreach
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www.slocounty.ca.gov
Why is the 2020 Census Important to the County of San Luis Obispo?
•Nationwide Impact
•Determines the number of seats in the House of Representatives
•Determines allocation of approximately $675 billion in federal funding to state and local government
•Provides information for forecasting future transportation needs
•Determines areas eligible for housing assistance and rehabilitation loans
•County Impact
•FY 17-18 -approximately $74.6 million in federal funding
•Regional population totals used to redraw legislative and school districts
•Accurate population count assists in appropriating funding for local programs, health services, emergency response services, etc.
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Challenges for the 2020 Census
•Lower federal funding for U.S. Census Bureau efforts
•Online Responses
•First year census responses are being accepted online
•80% of households will not receive paper forms
•Proposed Citizenship Question
•NOT included on questionnaire
•Individual census responses are confidential by federal law (including from other governmental agencies) for 72 years (Title 44, US Code)
•Hard-To -Count Areas in SLO County
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State Funding
•CA has appropriated $187.2 million to fund 2020 Census activities
•$27 million for counties
•$100,000 for County of San Luis Obispo
•Funding intended to support outreach efforts to secure a
complete, fair and accurate count
•Focus on areas and populations less likely to respond –known as “hard-
to-count” (HTC) areas/populations
•State also appropriated funds for Community Based
Organizations and other entities
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Requirements for Funding
•Outreach Agreement Requirements:
•Prepare Regular Reports, including an Implementation Plan
•Plan must include setting up a Questionnaire Assistance Center with bilingual staff
•Outreach must target Hard-to-Count populations
•Payments are made as various deliverables are submitted
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Hard-to-Count Areas in County of SLO
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SLO Complete Count Committee
•Cities
•Local non-profits & community-based organizations
•Local agencies
•County staff
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Implementation Plan
•Marketing/Outreach Plan Contract
•Questionnaire Assistance Center in Paso Robles library
•Census outreach at countywide events (farmers markets, community meetings, etc.)
•“Tool kit” supplies for outreach partners
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Census Outreach Timeline
1/15/2019
Board Adopted
Resolution to
Accept State
Funding
7/21/2019
Strategic Plan for
Census Activities
approved by the
State
12/23/2019
Implementation
Plan Approved by
the State
2/15/2020
Final Plans for
Census Week
events due to the
State
4/1/2020
Census Day
4/15/2020
Non-response
Follow-up Plan
due to the State
9/30/2020
Final Report due
to the State
Complete Count Committee Meetings and Quarterly Reporting
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Next Steps
•Marketing strategy review with CCC
•Create “tool kits” for CCC partners
•Contract for staff for the QAC
•Implement marketing and outreach plan
•Coordinate with State Complete Count Office on outreach and non-response follow up planning
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