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Minutes – Promotional Coordinating Committee Meeting of November 13, 2019 Page 1
Minutes
PROMOTIONAL COORDINATING COMMITTEE
Wednesday, November 13, 2019
Regular Meeting of the Promotional Coordinating Committee
CALL TO ORDER
A Regular Meeting of the San Luis Obispo Promotional Coordinating Committee was called to
order on Wednesday, November 13, 2019 at 5:30 p.m. in the Council Hearing Room, located at
990 Palm Street, San Luis Obispo, California, by Chair Matteson.
ROLL CALL
Present: Committee Members Melissa Godsey (arrived at 5:36 p.m.), Daniel Levi, Bruce
Skidmore, Vice Chair John Thomas and Chair Dana Matteson
Absent: Member Heath
Staff: Tourism Manager Molly Cano and City Clerk Teresa Purrington
PUBLIC COMMENT ITEMS NOT ON THE AGENDA
None
--End of Public Comment--
CONSENT ITEMS
ACTION: UPON MOTION BY COMMITTEE MEMBER LEVI, SECONDED BY
COMMITTEE MEMBER SKIDMORE, CARRIED 4-0-2 (MEMBERS GODSEY AND HEATH
ABSENT) to approve the Consent Agenda items 1 thru 7.
C.1 Minutes of the Meeting on October 9, 2019
C.2 2019-20 Community Promotions Budget Report
C.3 Public Relations Report
C.4 Grants-in-Aid Support Report
C.5 Visitors Center Report
C.6 SLO Happenings Activity Report
C.7 TOT Report
Minutes – Promotional Coordinating Committee Meeting of November 13, 2019 Page 2
PRESENTATIONS
1. PUBLIC RELATIONS MONTHLY ACTIVITY UPDATE
Jacqui Clark-Charlesworth, Public Relations provided a PowerPoint presentation and
responded to Committee inquiries.
ACTION: No action was taken on this item.
BUSINESS ITEMS
2. HRC DIVERSITY & INCLUSION PROGRAM
Housing Coordinator, Cara Vereschagin provided a PowerPoint presentation and responded
to Committee inquiries.
Public Comment
None.
--End of Public Comment--
ACTION: No action taken on this item.
3. BANNER PROJECT UPDATE
Molly Cano, Tourism Manager reviewed the status of the Downtown banners, the railroad
square banners, Holiday banners and the style guide development.
Public Comment
None.
--End of Public Comment--
ACTION: UPON MOTION BY COMMITTEE MEMBER LEVI, SECONDED BY VICE
CHAIR THOMAS, CARRIED 5-0-1 (MEMBER HEATH ABSENT), to move forward with
resizing the artwork for banners for cobra head light posts at a cost of XXXXX.
4. PUBLIC RELATIONS STRATEGIC PLAN IMPLEMENTATION COMPONENTS
Jacqui Clark-Charlesworth, Public Relations representative, presented and update on the
implementation components for the 2019-20 Public Relations Strategic Plan.
Public Comment
None.
Minutes – Promotional Coordinating Committee Meeting of November 13, 2019 Page 3
--End of Public Comment--
ACTION: No action taken on this item.
5. REVIEW OF COMMITTEE BYLAWS
Tourism Manager Molly Cano and City Clerk Teresa Purrington lead the Committee in a
review of the bylaws for the Promotional Coordinating Committee.
ACTION: UPON MOTION BY COMMITTEE MEMBER GODSEY, SECONDED BY
MEMBER SKIDMORE, CARRIED 5-0-1 (MEMBER HEATH ABSENT) to recommend to
City Council the following changes to the PCC bylaws:
ARTICLE 2. MEMBERSHIP
The PCC shall consist of seven members appointed by the Council. Six of the members shall be
residents of the City of San Luis Obispo. The seventh member shall be the Chair of the Tourism
Business Improvement District (TBID) Board or another Member of the TBID board as appointed by
the TBID Board. Committee members shall be appointed for a term of four years, commencing on
April 1st or other date as directed by the Council. No Committee member shall serve more than two
consecutive terms (eight years) on the PCC. Any Committee member who has been appointed to fill
a vacant seat in mid-term shall not be precluded from thereafter serving two four-year terms (eight
years), so long as the initial, partial term is less than one year. The representative from the TBID
Board shall serve a term concurrent with his/her term on as the Chairperson of the TBID Board.
ARTICLE 5. SUBCOMMITTEES
Subcommittees shall be appointed, as needed, by the Chairperson. Standing subcommittees are tThe
Grants-in-Aid and Events Promotion subcommittees is the only standing subcommittee. The
subcommittee members will serve for a two-year term. After two years they will automatically rotate
to the other standing subcommittee.
PCC LIAISON REPORTS AND COMMUNICATION
1. COMMITTEE OUTREACH UPDATE
2. GIA UPDATE –
3. TBID BOARD REPORT – Member Skidmore provided a report on the TBID Meeting
4. TOURISM PROGRAM UPDATE - Tourism Manager Cano provided a brief Tourism
Program update.
ADJOURNMENT
The meeting was adjourned at 7:31 p.m. The next Regular Promotinal Coordinating Committee
meeting is scheduled for Wednesday, December 11, 2019 at 5:30 p.m., in the Council Hearing
Room, 990 Palm Street, San Luis Obispo, California.
APPROVED BY THE PROMOTIONAL COORDINATING COMMITTEE: 12/11/2019