HomeMy WebLinkAbout07-10-2024 TBID Minutes
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Tourism Business Improvement District Board Minutes
July 10, 2024, 10:00 a.m.
City Hall, 990 Palm Street, San Luis Obispo
TBID Board Present: Member Winston Newland, Member Nipool Patel, Member
Sandy Sandoval, Vice Chair Clint Pearce, Chair Lydia Bates
TBID Board Absent: Member Lori Keller, Member Prashant Patel
City Staff Present: Economic Development & Tourism Manager Molly Cano,
Tourism & Community Promotions Manager Jacqui Clark-
Charlesworth, City Clerk Teresa Purrington
_____________________________________________________________________
1. CALL TO ORDER
A Regular Meeting of the San Luis Obispo Tourism Business Improvement
District Board was called to order on July 10, 2024 at 10:04 a.m. in the Council
Hearing Room at City Hall, 990 Palm Street, San Luis Obispo, by Chair Pearce.
2. PUBLIC COMMENT FOR ITEMS NOT ON THE AGENDA
Public Comment:
Nicole. Wanderlust Content Studio
--End of Public Comment--
3. CONSENT
Motion By Member Nipool Patel
Second By Vice Chair Pearce
To approve Items 3a. through 3g.
Ayes (5): Member Newland, Member Nipool Patel, Member Sandoval, Vice Chair
Pearce, and Chair Bates
Absent (2): Member Keller, and Member Patel
CARRIED (5 to 0)
3.a MINUTES OF TBID SPECIAL MEETING ON JUNE 13, 2024
3.b SMITH TRAVEL REPORT (STR)
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3.c TRANSIENT OCCUPANCY TAX (TOT) REPORT
3.d SLO CHAMBER PUBLIC RELATIONS MONTHLY REPORT
3.e SLO CHAMBER GUEST SERVICES MONTHLY REPORT
3.f NOBLE STUDIOS & DCI MARKETING MONTHLY REPORT
3.g BADGER BRANDING ORGANIC SOCIAL REPORT
4. PRESENTATIONS
4.a PUBLIC RELATIONS & GUEST SERVICES ANNUAL REPORT (20 MIN)
Hollie West and Jessica Blanco from the San Luis Obispo Chamber of
Commerce presented the year end reports for 2023-24 Guest Services
and Public Relations and responded to inquiries.
Action: No action taken on this item.
4.b CONTENT MARKETING ANNUAL REPORT (15 MIN)
Molly Burchett and Katy McGrath from Badger Branding presented the
year end highlights and data results for 2023-24 content marketing and
responded to inquiries.
Action: No action taken on this item.
4.c VISIT SLO PARTNER RECEPTION RECAP (10 MIN)
Tourism & Community Promotions Manager Jacqui Clark-Charlesworth
provided a recap of the Partner Reception held on June 11.
Action: No action taken on this item.
5. BUSINESS ITEMS
5.a FY 23-24 TBID ANNUAL REPORT PREPARATION AND TIMELINE (15
MIN)
Tourism & Community Promotions Manager Jacqui Clark-Charlesworth
presented the staff report and responded to inquiries.
Public Comment:
None
--End of Public Comment--
Action: No action taken on this item.
5.b FORMATION OF TBID SUBCOMMITTEES (10 MIN)
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Tourism & Community Promotions Manager Jacqui Clark-Charlesworth
presented the staff report and responded to inquiries.
Public Comment:
None
--End of Public Comment--
By Consensus the Board agreed to appoint Chair Bates, Board Member
Sandoval and Board Member Keller to serve on the Marketing
subcommittee and Vice Chair Pearce, Board Member Newland and Board
Member Prashant Patel to serve on the Management subcommittee
beginning in August 2024.
6.TBID LIAISON REPORTS AND COMMUNICATION
6.a HOTELIER UPDATE – LIAISON REPORTS
6.b PCC UPDATE – LIAISON REPORT
No report provided.
6.c VISIT SLO CAL UPDATE – LIAISON REPORT
Tourism & Community Promotions Manager Jacqui Clark-Charlesworth
provided a report on the Visit SLO CAL activities.
6.d TOURISM PROGRAM UPDATE – STAFF REPORT
Tourism & Community Promotions Manager Jacqui Clark-Charlesworth
provided an update on the tourism program.
7.ADJOURNMENT
The meeting was adjourned at 11:08 a.m. The next Regular Meeting of the
Tourism Business Improvement District Board is scheduled for August 14, 2024
at 10:00 a.m. in the Council Hearing Room at City Hall, 990 Palm Street, San
Luis Obispo.
APPROVED BY TOURISM BUSINESS IMPROVEMENT DISTRICT BOARD:
08/14/2024
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