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HomeMy WebLinkAboutBadger - Bid OnCall CommON-CALL CONSULTING FOR COMMUNICATIONS PREPARED EXCLUSIVELY FOR: City of San Luis Obispo MARCH 16, 2022 This document is intended solely for your eyes. We ask that you please respect that all documentation created and provided to you is exclusively owned and protected under copyright by Badger Branding and should not be used, shared with, or given to any other organization, agency, or third-party vendor. Katy McGrath Owner / Badger Hello! Thank you for your consideration of Badger Branding as a partner in on-call creative services for the City of San Luis Obispo. We have every intention to adhere to the provisions set forth in the RFQ. Badger Branding is a small, mighty, local crew of creatives with over 30 years’ combined experience. Since our start in April of 2020, the Badger team has enjoyed a healthy client roster of local businesses and organizations including the City of SLO (Parks & Recreation, Tourism, Public Works, and City Administration), the SLO Promotional Coordinating Committee, SLO Tourism Business Improvement District, the SLO Chamber of Commerce, Downtown SLO, Cal Poly Science and Math, Big Sky Café, Splash Café, PG&E at Diablo Canyon, and San Luis Ranch. Among the relevant recent projects completed by Badger Branding in addition to the examples included in the presentation are several chalk murals in Mission Plaza, Concrete Stamp program for the City’s bikeways, coordination and participation in four of the recent Plaza Pop-up displays, City Neighborhood Maps through the SLO Chamber of Commerce, and participation in Downtown SLO’s May Flower Initiative. The areas of need expressed in the RFQ that best align with Badger Branding’s service offerings are brand awareness strategies, full-service graphic design, light graphic design, key message development, speech writing and editorial content, informational, educational, and social media posts. In addition, we offer custom illustrations, internal communications such as report layout and email templates, and community placemaking services in the form of banners, flags, barricade wraps, chalk murals with 2D and 3D elements, and window painting. We appreciate the opportunity to be of service to the City of SLO! introduction1880 Santa Barbara Ave. Suite 160 • San Luis Obispo, CA 93401 805-550-0900 • katy@badgerbranding.com THE BADGER CETE Our philosophy for working with clients is to gain an in-depth understanding of the client so we can not only fulfill immediate requests but anticipate future needs and become a true creative partner. While we are big planners and appreciate reasonable lead times for planned projects, we know unexpected needs arise. We generally run our work queue at about 70% capacity which allows us the flexibility to accommodate last minute requests as needed. The Badger Den is headquartered at Railroad Square in San Luis Obispo. KATY MCGRATH – OWNER/ FOUNDER/ BADGER Throughout our work together, Katy will serve as your direct point of contact and Project Manager. Her experience spans the past two decades in most agency management roles from art direction to account and project management. HELEN ALBA – LEAD DESIGNER / MATEO'S MAMA Helen is a marketing and print design enthusiast with over a decade of experience in graphic design and illustration. She has been part of the Badger team since the start. JAMIE FOXEN – SOCIAL MEDIA MANAGER / ADVENTURER Jamie joined Badger Branding in August 2021 after six years at marketing and social media agencies. Her focus is on social media management, engagement, and community building. ASHLEY TULIAU – DIGITAL ASSISTANT / BEACH BUNNY Ashley is currently a senior at Cal Poly, SLO studying graphic design and communications. She has been on the Badger team part-time since the start and hopes to join full-time after graduation in the spring. Her focus is on social media management, photography, and graphic design. MOLLY CANO Tourism Manager City of San Luis Obispo 805-781-7165 mcano@slocity.org DIANA TURK Marketing & Communications Rep., Senior Pacific Gas & Electric Company 805-540-1314 diana.turk@pge.com CATE NORTON Marketing & Public Relations Manager San Luis Ranch 805-550-0544 cate@sanluisranch.org DESCRIPTION OF SERVICES: SLO PCC - Community Placemaking Flags for each season. Contracted Amount: $37,260 Service Dates: March, 2019 – June, 2021 SLO TBID - ShareSLO social media community management. Contracted amount: $86,000 Service Dates: September, 2021 – June, 2022 with two one-year extension options DESCRIPTION OF SERVICES: Ongoing creative services for the DCPP communications department for internal communications and public-facing information; the DCPP Decommissioning Panel for public-facing materials; and the Pathways to Your Future Program for employee communications materials. Contracted Amount: $245,000 Service Dates: April, 2020 – Present DESCRIPTION OF SERVICES: Ongoing creative services for the San Luis Ranch housing development for neighborhood and facility logo marks, public-facing brochures and marketing materials, website maintenance and updates. Contracted Amount: $45,000 Service Dates: April, 2020 – Presentreferences AccoladesBADGER 2021 COASTAL CALIFORNIA COMPETITION Silver Award Out-Of-Home Campaign "City of SLO Cultural Banners" City of SLO Promotional Coordinating Committee BADGER 2021 COASTAL CALIFORNIA COMPETITION Silver Award Out-Of-Home Campaign "City of SLO Holiday Banners" City of SLO Promotional Coordinating Committee CLIENT SENTIMENT Jacqui Clarke-Charlesworth, SLO Chamber of Commerce Katy is a creative powerhouse and tremendously easy and fun to work with. If you have an idea, Katy and her team can help create it. I can't recommend her highly enough as a partner and leader. HUMBLING LOYALTY While we enjoy getting recognized for our work, our biggest accomplishment is a 90% client retention rate. " 2022 rates §Art Direction §Brainstorm Sessions §Brand / Marketing Strategy §Branding §Brochures / Flyers §Client Training §Consulting / Recommendations §Copy Writing §Editing / Proofreading §File Prep §Graphic Design §Illustration / Original Art §Image Manipulation / Processing §Media Relations §Messaging §Naming - Business, Products, Services §Presentations / Reports §Print Estimation / Production Oversight §Project Management §Project Research §Social Media - Execution & Strategy §Vendor Communication §Website Content Planning §Website Content Population SERVICES $130/ HR CERTIFICATIONS AND INSURANCE Badger Branding is certified as a Women Business Enterprise (WBE) through the Supplier Clearinghouse for the Utility Supplier Diversity Program of the California Public Utilities Commission. We carry Professional Liability Insurance with Commercial General Liability coverage. RELEVANT WORK - SAN LUIS RANCH :: BRAND IDENTITY AND COLLATERAL San Luis Ranch is a housing development under construction in San Luis Obispo. We designed an ad series to introduce the development to the local community, created logos for each neighborhood within the project, and laid out sales brochures, all while maintaining their brand integrity. Life at San Luis Ranch is in the heart of the city, but miles away from ordinary. With farmland in your backyard, vibrant downtown SLO, and the city’s job centers just a stone’s throw away, San Luis Ranch is rural redefined. RURAL REDEFINED Multi-family and Single family homes starting in Spring 2020. Exceptional Amenities Spectacular Location Farm to Table Lifestyle Interested? SanLuisRanch.org Welcome to the neighborhood! New home construction starting Spring 2020 Life at San Luis Ranch is in the heart of the city, but miles away from ordinary. With farmland in your backyard, vibrant downtown SLO, and the city’s job centers just a stone’s throw away, San Luis Ranch is rural redefined. RURAL REDEFINED Interested? SanLuisRanch.org Multi-family and Single family homes starting in Spring 2020. Exceptional Amenities Spectacular Location Farm to Table Lifestyle A new generation of housing cropping up in Spring 2020. A new home neighborhood designed for sustainable living. In an effort to meet consumer expectations, Coastal Community Builders reserves the right to make changes or modifications to maps, plans specifications, materials, features, and colors without notice. All renderings are artist conceptions and are not intended to be literal depictions of the buildings, fences, walks, driveways or landscaping. Special wall and window treatments, upgraded floor coverings, softscape, hardscape, landscape, and other items featured in and around the model homes are decorator suggested and not included in the purchase price. Residents are automatically included in the Homeowners’ Association and are subject to Special Assessments and Community Facility Fees. Ask your Sales Representative for details. Plans to build out this project as proposed are subject to change without notice. SLO Ranch Realty, Inc DRE #00850027. DATE: October 1, 2020#1046-14-RS19 SAN LUIS RANCH - SAN LUIS OBISPO, CA A2BLUE COLOR SCHEME PLAN 1 - FARMHOUSE DATE: October 1, 2020#1046-14-RS19 SAN LUIS RANCH - SAN LUIS OBISPO, CA A3WARM GREY COLOR SCHEME PLAN 1 - CRAFTSMAN Arroyo FARMHOUSE CRAFTSMAN APPROX. 1,638 SQ FT / 3 BEDS / LOFT / 2.5 BATHS / OPTION: 4TH BED, ADU, 4TH BED & ADU DRE#01266964 | 30 Years of Excellence on the Central Coast | www.CoastalCommunityBuilders.com MORRO – PLAN 1 In an eort to meet consumer expectations, Coastal Community Builders reserves the right to make changes or modications to maps, plans specications, materials, features, and colors without notice. All renderings are artist conceptions and are not intended to be literal depictions of the buildings, fences, walks, driveways or landscaping. Special wall and window treatments, upgraded oor coverings, softscape, hardscape, landscape, and other items featured in and around the model homes are decorator suggested and not included in the purchase price. Residents are automatically included in the Homeowners’ Association and are subject to Special Assessments and Community Facility Fees. Ask your Sales Representative for details. Plans to build out this project as proposed are subject to change without notice. OPTIONAL ADU PLAN 1 - GROUND FLOOR SECOND FLOOR W D BED 2 CL L. BED 3 LAUNDRY BATH OPEN TO BELOW OPEN TO BELOW LOFT REF DW MAIN BED 2-CAR GARAGE LIVING DINING KITCHEN BATHWIC HALL POWDER ENTRY BENCHMAINENTRY REF DW ADU BATH COVERED PORCH POWDER HALL ENTRY LIVING OPTIONALBED 4 BED 3 OPTIONAL SECOND FLOOR 4TH BEDROOM LINEN PATIOPATIO Approx. 1,638 Sq. Ft. 3 Bedroom 2.5 Bathroom Optional ADU Optional Bedroom 4 Optional Bedroom 4 & ADU PLAN 1 FIRST FLOOR SECOND FLOOR In an effort to meet consumer expectations, Coastal Community Builders reserves the right to make changes or modifications to maps, plans specifications, materials, features, and colors without notice. All renderings are artist conceptions and are not intended to be literal depictions of the buildings, fences, walks, driveways or landscaping. Special wall and window treatments, upgraded floor coverings, softscape, hardscape, landscape, and other items featured in and around the model homes are decorator suggested and not included in the purchase price. Residents are automatically included in the Homeowners’ Association and are subject to Special Assessments and Community Facility Fees. Ask your Sales Representative for details. Plans to build out this project as proposed are subject to change without notice. SLO Ranch Realty, Inc DRE #00850027. DATE: October 1, 2020#1046-14-RS19 SAN LUIS RANCH - SAN LUIS OBISPO, CAA10RED COLOR SCHEME PLAN 5 - FARMHOUSE DATE: October 1, 2020#1046-14-RS19 SAN LUIS RANCH - SAN LUIS OBISPO, CAA11WHITE COLOR SCHEME PLAN 5 - CRAFTSMAN Froom APPROX. 2,014 SQ FT / 3 BEDS / 2.5 BATHS / OPTION: 1ST FLOOR EN-SUITE, ADU, 2ND FLOOR BALCONY, CORNER LOT, COVERED PATIO APPROX. 2,170 SQ FT / 3 BEDS / 2.5 BATHS / OPTION: 1ST FLOOR ADU / 2ND FLOOR 4TH BED & ADU, 2ND FLOOR BALCONY FARMHOUSE CRAFTSMAN DRE#01266964 | 30 Years of Excellence on the Central Coast | www.CoastalCommunityBuilders.com BISHOP – PLAN 5 In an eort to meet consumer expectations, Coastal Community Builders reserves the right to make changes or modications to maps, plans specications, materials, features, and colors without notice. All renderings are artist conceptions and are not intended to be literal depictions of the buildings, fences, walks, driveways or landscaping. Special wall and window treatments, upgraded oor coverings, softscape, hardscape, landscape, and other items featured in and around the model homes are decorator suggested and not included in the purchase price. Residents are automatically included in the Homeowners’ Association and are subject to Special Assessments and Community Facility Fees. Ask your Sales Representative for details. Plans to build out this project as proposed are subject to change without notice. GREAT ROOM ENTRY POWDER KITCHEN DININGDINING COVERED PORCH ADU 2-CAR GARAGE MAIN BED OPTIONAL BALCONY BATHBENCH GROUND FLOOR WITH OPTIONAL EN-SUITE GROUND FLOOR WITH OPTIONAL ADU PLAN 5 - GROUND FLOOR SECOND FLOOR W.I.C. W.I.C. BED 2 HALL BED 3 LAUNDRY BATH BATH BATH EN-SUITE REFLINENW D REFDW W.I.C. Approx. 2,014 Sq. Ft. 3 Bedroom 2.5 Bathroom Optional Ground Floor En-Suite Optional ADU ?½Èœ³®v¨Ů®ˆ$¨³³Àv¨ƒ³®â Corner Lot Covered Patio FIRST FLOOR SECOND FLOOR PLAN 5 RELEVANT WORK - CITY OF SLO CITY BEAUTIFICATION :: BANNER SERIES 1 – 4 The City of San Luis Obispo Promotional Coordinating Committee contracted us for four series of banners - one for each season. The content ranged from city landmarks and local celebrations to abstract depictions of the city and things to do in SLO. The series rotate throughout the year and can be found in the Downtown core, in the Monterey St. corridor, and in the Railroad District. SAN LUIS OBISPOHABITAT SAN LUIS OBISPOTRADITION SAN LUIS OBISPOMISSION SAN LUIS OBISPOCULTURE SAN LUIS OBISPOHERITAGE SAN LUIS OBISPOPRIDE SAN LUIS OBISPOCOMMUNITY NOCHEBUENA UMOJA L’CHAIM! CELEBRATE MERRY CHRISTMAS SERIES 1 SERIES 2 SERIES 3 SERIES 4 Silver Award, 2021 Silver Award, 2021 Nominee, 2022 Nominee, 2022 RELEVANT WORK - CITY OF SLO CITY BEAUTIFICATION :: PARKING KIOSK WRAPS & PARKLET DRAPES Captivated by our representation of local landmarks and culture, the City of San Luis Obispo contracted us to adapt our first banner series artwork for several parking kiosks in the downtown area. As businesses moved their operations outside during the COVID-19 pandemic, we were asked to create a series of temporary parklet barrier drapes that brought additional vibrancy to the streets of downtown SLO. The designs borrowed from the color palettes of the first and second banner series and featured patterns inspired by cultures found in San Luis Obispo. PARKLET DRAPESPARKING KIOSK WRAPS Having a Donor Advised Fund at the Foundation comes with many benefits. Some are practical, like donating stocks with significant capital gains. I personally appreciate the consolidation of research available and education about the philanthropic landscape in our region. It helps me to understand where I can generate the most impact.” – DR. ANNEKA SCRANTON, DONOR As a resource for local charitable giving, the Foundation is a vehicle to execute the distribution of donated assets, while considering the changing needs and interests of the region. We are so thankful we came to learn about this organization through our involvement with Kelly’s scholarship. — DR. BEN & PAT MCADAMS, ON THEIR DAUGHTER’S MEMORIAL SCHOLARSHIP OFFERED THROUGH THE FOUNDATION THE COMMUNITY FOUNDATION IS DEDICATED TO improving the lives of PEOPLE IN THE REGION. www.cfsloco.org | 8 DONORS We bring together the financial resources of community members, families, organizations, private foundations and local businesses to support the nonprofits that serve and strengthen our communities. Community members may establish a permanent Donor Advised Fund with an irrevocable, tax-deductible contribution. They receive an immediate tax deduction in the year the contribution is made. For permanently endowed funds, the Foundation manages and invests funds to increase the amount of the gift over time. The donor may then recommend a grant from those funds—either in the form of one large grant or smaller grants over time—to another charitable organization or cause. The Foundation provides guidance and support to donors in deciding when and where to give. The Community Foundation accepts bequests from donors who have directed in their estate plans that certain assets be transferred to The Community Foundation and honors the wishes of the donor. By designating a gift, the Foundation can ensure that a donor impact continues in the community. LEGACY GIVING I was able to work with the Foundation to identify specific needs I would like my estate to support. This is my home and my heritage. If there is something I can do that shows I care for my community, I know the Foundation will honor those wishes. — JEANNE HELPHENSTINE, REGARDING ESTATE PLANNING 7 | The Community Foundation San Luis Obispo County Access Support Network San luis Obispo & Monterey Counties Adventures in Missions Affordable Housing Paso Robles African Wildlife Foundation Alexander Valley School Alley Cat Allies Alliance for Pharmaceutical Access, Inc. American Association of University Women American Cancer Society American Heart Association American Lung Association of California American Red Cross Amnesty International USA Animal Rescue Team Arroyo Grande Community Hospital Foundation Arroyo Grande High School ARTS Obispo Assistance League of San Luis Obispo County Association of Fundraising Professionals - SLO County Chapter Atascadero Education Foundation Atascadero High School Atascadero Lodge #2067 Loyal Order of Moose Basin Street Regulars- Central Coast Hot Jazz Society Best Friends Animal Society Big Brothers Big Sisters of San Luis Obispo County Bike SLO County Boys & Girls Club of North SLO County Boys & Girls Club of South SLO County Breast Cancer Action Cal Poly Arts Cal Poly Corporation Cal Poly Foundation The California Academy Foundation California Rangeland Trust Camp Ocean Pines The Cantinas Foundation Canzona Women’s Ensemble CAP Health Services Casa Solana, Inc. CASA/Court Appointed Special Advocates of SLO County Catholic Charities USA Cayucos Land Conservancy Central Coast Ag Network dba Central Coast Grown Central Coast Autism Spectrum Center Central Coast Children’s Choir Central Coast Dragon Boat Association Central Coast Music Academy Central Coast Polo Club Central Coast State Park Association Child Development Resource Center Civic Ballet of San Luis Obispo Clark Center Association Clark Center Foundation Coalition to Protect San Luis Obispo County Coastal San Luis Resource Conservation District Columbia Counseling Ministries Community Action Partnership of San Luis Obispo County Community Counseling Center Community Foundation of Estero Bay The Community Foundation of Mendocino County Community Foundation Sonoma County Compassion & Choices Conservation Strategy Fund Cuesta College Foundation Doctors Without Borders Easy Lift Transportation Ecologistics El Camino Homeless Organization Environmental Center of SLO Esalen Institute Family Care Network, Inc. Feline Network of Central Coast Festival Mozaic First Baptist Church San Luis Obispo First Presbyterian Church of San Luis Obispo First United Methodist Church Five Cities Homel¬ess Coalition Food Bank Coalition of San Luis Obispo County Fort Hope, Inc. Foster Parent Association Foundation for the Performing Arts Center French Hospital Medical Center Foundation and Public Affairs Fresh S.T.A.R.T. Friends For Life Friends of 40Prado Friends of Fiscalini Ranch Preserve Friends of the Arroyo Grande Library Friends of the Charles Paddock Zoo, Inc. Friends of the San Luis Obispo Botanical Gardens The Friendship Center Gay And Lesbian Alliance of the Central Coast Global Fund for Women Global Glimpse Grantmakers Concerned with Immigrants and Refugees Grizzly Youth Academy Grover Beach Community Library Guide Dogs for the Blind, Inc. Habitat for Humanity, SLO County The Historical Society of Morro Bay HomeShare SLO Hope and Healing Academy Hospice of San Luis Obispo County Hospice Partners of the Central Coast Houston Food Bank Houston Society for the Prevention of Cruelty to Animals Humane Society of the United States Idaho Conservation League Indiana University Foundation Infinite Music Foundation International Rescue Committee Jack’s Helping Hand Jewish Community Center - Federation of San Luis Obispo Jodi House, Inc Kansas University Endowment Association Kappa Kappa Gamma Foundation KCBX Radio Land Conservancy of San Luis Obispo County Leadership SLO Foundation, Inc. The LINK Family Resource Center Los Padres Forest Association Inc. Los Padres ForestWatch Lucia Mar Unified School District Meade Canine Rescue Meals That Connect Mission College Preparatory School Mission San Luis Obispo de Tolosa Pro Cathedral Monterey Ridge Educational Foundation Morro Bay High School Morro Bay High School Boosters Club Morro Coast Audubon Society Music & Memory Napa Valley Community Foundation National Wildlife Federation NCI Affiliates, Inc. North County Adaptive Sports and Recreation Program One Cool Earth Opera San Luis Obispo Orchestra Novo Oxfam-America, Inc. Pacific Wildlife Care Partners in Equestrian Therapy Partners in Health Paso Robles Youth Arts Foundation PathPoint Peoples’ Self-Help Housing Physicians for Social Responsibility Inc. Place of Hope, Inc. Planned Parenthood California Central Coast Positive Coaching Alliance Pregnancy and Parenting Support of San Luis Obispo County Restorative Partners, Inc. RISE Ryan J. Clarke CPR Fund for Schools The Salvation Army Salvation Army South County Service Extension San Luis Coastal School District San Luis Obispo County Womenade San Luis Obispo Friends of the Library San Luis Obispo High School San Luis Obispo Legal Assistance Foundation San Luis Obispo Mothers for Peace San Luis Obispo Repertory Theatre San Luis Obispo Symphony. Inc. San Luis Obispo Vocal Arts Ensemble Santa Maria Valley Senior Citizen’s Club Second Chance at Love Humane Society Skillful Meditation Project SLO Botanical Garden SLO Children’s Museum SLO County Animal Services SLO County Office of Education SLO County YMCA SLO International Film Festival SLO Jazz Festival SLO Museum of Art (SLOMA) SLO Noor Foundation SLO Village SLO Youth Baseball League Slow Money San Luis Obispo SonShine Folk School Farm, Inc. South County Education Foundation South County Youth Coalition Spokes, Inc. St. Jerome’s Episcopal Church St. Luke United Methodist Church Stand Strong Stanford University Stronger Futures Foundation Studios on the Park Sweet Briar College Theta Xi Foundation Tolosa Children’s Dental Center Transitional Food and Shelter, Inc. Transitions-Mental Health Association Trinity Presbyterian Church United Nations Foundation United Way of San Luis Obispo County Veterans Excursions to Sea (V.E.T.S.) Washington University School of Law Water.org Wellness Kitchen and Resource Center White Heron Sangha Whitman College, Office of Annual Giving Wilshire Health & Community Services, Inc. Women’s Shelter Program of San Luis Obispo County Woods Humane Society The vibrant and diverse community of nonprofit organizations in San Luis Obispo County provide support and services that enrich and improve the quality of life for all calling this beautiful county home. The Community Foundation supports and partners with many nonprofit organizations through our numerous grant programs addressing various community needs. GRANTS $5,479,466 Awarded in Grants in 2017 Arts $445,039 Community Enhancement $679,493 Education $2,576,177 Health & Human Service $1,512,088 Scholarships $266,670 Total Awarded $5,479,466 558 Total Grants 12% 47 % 28% 8% 5% “We consider The Community Foundation a lifetime partner in serving our friends, neighbors and families affected by mental illness.” —Jill Bolster-White, Executive Director, Transitions-Mental Health Association 92% SLO County 2017 Geographical Distribution of Funds 8 | The Community Foundation 2017 Annual Report | 9 Access Support Network San luis Obispo & Monterey Counties Adventures in Missions Affordable Housing Paso Robles African Wildlife Foundation Alexander Valley School Alley Cat Allies Alliance for Pharmaceutical Access, Inc. American Association of University Women American Cancer Society American Heart Association American Lung Association of California American Red Cross Amnesty International USA Animal Rescue Team Arroyo Grande Community Hospital Foundation Arroyo Grande High School ARTS Obispo Assistance League of San Luis Obispo County Association of Fundraising Professionals - SLO County Chapter Atascadero Education Foundation Atascadero High School Atascadero Lodge #2067 Loyal Order of Moose Basin Street Regulars- Central Coast Hot Jazz Society Best Friends Animal Society Big Brothers Big Sisters of San Luis Obispo County Bike SLO County Boys & Girls Club of North SLO County Boys & Girls Club of South SLO County Breast Cancer Action Cal Poly Arts Cal Poly Corporation Cal Poly Foundation The California Academy Foundation California Rangeland Trust Camp Ocean Pines The Cantinas Foundation Canzona Women’s Ensemble CAP Health Services Casa Solana, Inc. CASA/Court Appointed Special Advocates of SLO County Catholic Charities USA Cayucos Land Conservancy Central Coast Ag Network dba Central Coast Grown Central Coast Autism Spectrum Center Central Coast Children’s Choir Central Coast Dragon Boat Association Central Coast Music Academy Central Coast Polo Club Central Coast State Park Association Child Development Resource Center Civic Ballet of San Luis Obispo Clark Center Association Clark Center Foundation Coalition to Protect San Luis Obispo County Coastal San Luis Resource Conservation District Columbia Counseling Ministries Community Action Partnership of San Luis Obispo County Community Counseling Center Community Foundation of Estero Bay The Community Foundation of Mendocino County Community Foundation Sonoma County Compassion & Choices Conservation Strategy Fund Cuesta College Foundation Doctors Without Borders Easy Lift Transportation Ecologistics El Camino Homeless Organization Environmental Center of SLO Esalen Institute Family Care Network, Inc. Feline Network of Central Coast Festival Mozaic First Baptist Church San Luis Obispo First Presbyterian Church of San Luis Obispo First United Methodist Church Five Cities Homel¬ess Coalition Food Bank Coalition of San Luis Obispo County Fort Hope, Inc. Foster Parent Association Foundation for the Performing Arts Center French Hospital Medical Center Foundation and Public Affairs Fresh S.T.A.R.T. Friends For Life Friends of 40Prado Friends of Fiscalini Ranch Preserve Friends of the Arroyo Grande Library Friends of the Charles Paddock Zoo, Inc. Friends of the San Luis Obispo Botanical Gardens The Friendship Center Gay And Lesbian Alliance of the Central Coast Global Fund for Women Global Glimpse Grantmakers Concerned with Immigrants and Refugees Grizzly Youth Academy Grover Beach Community Library Guide Dogs for the Blind, Inc. Habitat for Humanity, SLO County The Historical Society of Morro Bay HomeShare SLO Hope and Healing Academy Hospice of San Luis Obispo County Hospice Partners of the Central Coast Houston Food Bank Houston Society for the Prevention of Cruelty to Animals Humane Society of the United States Idaho Conservation League Indiana University Foundation Infinite Music Foundation International Rescue Committee Jack’s Helping Hand Jewish Community Center - Federation of San Luis Obispo Jodi House, Inc Kansas University Endowment Association Kappa Kappa Gamma Foundation KCBX Radio Land Conservancy of San Luis Obispo County Leadership SLO Foundation, Inc. The LINK Family Resource Center Los Padres Forest Association Inc. Los Padres ForestWatch Lucia Mar Unified School District Meade Canine Rescue Meals That Connect Mission College Preparatory School Mission San Luis Obispo de Tolosa Pro Cathedral Monterey Ridge Educational Foundation Morro Bay High School Morro Bay High School Boosters Club Morro Coast Audubon Society Music & Memory Napa Valley Community Foundation National Wildlife Federation NCI Affiliates, Inc. North County Adaptive Sports and Recreation Program One Cool Earth Opera San Luis Obispo Orchestra Novo Oxfam-America, Inc. Pacific Wildlife Care Partners in Equestrian Therapy Partners in Health Paso Robles Youth Arts Foundation PathPoint Peoples’ Self-Help Housing Physicians for Social Responsibility Inc. Place of Hope, Inc. Planned Parenthood California Central Coast Positive Coaching Alliance Pregnancy and Parenting Support of San Luis Obispo County Restorative Partners, Inc. RISE Ryan J. Clarke CPR Fund for Schools The Salvation Army Salvation Army South County Service Extension San Luis Coastal School District San Luis Obispo County Womenade San Luis Obispo Friends of the Library San Luis Obispo High School San Luis Obispo Legal Assistance Foundation San Luis Obispo Mothers for Peace San Luis Obispo Repertory Theatre San Luis Obispo Symphony. Inc. San Luis Obispo Vocal Arts Ensemble Santa Maria Valley Senior Citizen’s Club Second Chance at Love Humane Society Skillful Meditation Project SLO Botanical Garden SLO Children’s Museum SLO County Animal Services SLO County Office of Education SLO County YMCA SLO International Film Festival SLO Jazz Festival SLO Museum of Art (SLOMA) SLO Noor Foundation SLO Village SLO Youth Baseball League Slow Money San Luis Obispo SonShine Folk School Farm, Inc. South County Education Foundation South County Youth Coalition Spokes, Inc. St. Jerome’s Episcopal Church St. Luke United Methodist Church Stand Strong Stanford University Stronger Futures Foundation Studios on the Park Sweet Briar College Theta Xi Foundation Tolosa Children’s Dental Center Transitional Food and Shelter, Inc. Transitions-Mental Health Association Trinity Presbyterian Church United Nations Foundation United Way of San Luis Obispo County Veterans Excursions to Sea (V.E.T.S.) Washington University School of Law Water.org Wellness Kitchen and Resource Center White Heron Sangha Whitman College, Office of Annual Giving Wilshire Health & Community Services, Inc. Women’s Shelter Program of San Luis Obispo County Woods Humane Society The vibrant and diverse community of nonprofit organizations in San Luis Obispo County provide support and services that enrich and improve the quality of life for all calling this beautiful county home. The Community Foundation supports and partners with many nonprofit organizations through our numerous grant programs addressing various community needs. GRANTS $5,479,466 Awarded in Grants in 2017 Arts $445,039 Community Enhancement $679,493 Education $2,576,177 Health & Human Service $1,512,088 Scholarships $266,670 Total Awarded $5,479,466 558 Total Grants 12% 47 % 28% 8% 5% “We consider The Community Foundation a lifetime partner in serving our friends, neighbors and families affected by mental illness.” —Jill Bolster-White, Executive Director, Transitions-Mental Health Association 92% SLO County 2017 Geographical Distribution of Funds 8 | The Community Foundation 2017 Annual Report | 9 RELEVANT WORK - THE COMMUNITY FOUNDATION SAN LUIS OBISPO COUNTY :: ANNUAL REPORTS Each year, The Community Foundation San Luis Obispo County releases an annual report to its board and membership. For the past three years, we have been entrusted to produce the report which consists of a complex collection of grant recipient stories, local photography, charts, and graphs. As we compiled the information within our 2019 Annual Report, it was hard to imagine what we would face in the coming months of 2020. However, while this Annual Report serves as an opportunity to share and celebrate the work we did last year, our current environment serves as a reminder of the dire need for ongoing support of community impact. Last year marked $37 million in grants and scholarships that The Community Foundation has been a catalyst to reinvesting into San Luis Obispo County since its inception. In the following pages you will find examples of how this tremendous support has directly impacted our families, friends and neighbors. Every day we are proud to be a part of the family that supports The Community Foundation San Luis Obispo County. When faced with challenging times, such as these, we are comforted by the confidence in working alongside the leaders in philanthropic giving, such as yourselves. We look forward to continuing the critical work of The Community Foundation and to growing our impact in San Luis Obispo County, a place we are all so fortunate to call home. Thank you, . Our CORE VALUES With your support, we can ensure The Community Foundation continues to support those in need across San Luis Obispo County. Tom Sherman President Heidi H. McPherson Chief Executive Officer collaboration excellence inclusion integrity stewardship DEAR COMMUNITY FOUNDATION FAMILY, 1 | The Community Foundation San Luis Obispo County BOARD OFFICERS Tom Sherman, President San Luis Obispo Jeff Buckingham, Vice-President Los Osos Joan Parker, Treasurer San Luis Obispo Sandy Dunn, Secretary Avila Beach Jim Brabeck, Los Osos Grenda Ernst, Atascadero Gwen Erskine, Templeton Suzanne Fritz, Atascadero Ben McAdams, San Luis Obispo Steve McCarty, San Luis Obispo Anita Robinson, Atascadero Linda Sommers Smith, San Luis Obispo Bill Thoma, Avila Beach Kathy Thompkins, Arroyo Grande Mary Verdin, Arroyo Grande MISSION & VISION The Community Foundation makes a difference through philanthropic leadership. We envision San Luis Obispo County to be an enduring, thriving & engaged community. Jane Sinton, 1998-2000 Dean Miller, 2001-2002 Julian Crocker, 2003-2004 Lyn Baker, 2005-2006 John Dunn, 2007-2008 Wendy Brown, 2009-2010 Dee Lacey, 2011-2012 Ann Robinson, 2013-2014 Steve McCarty, 2015-2016 Mary Verdin, 2017-2018 PAST BOARD PRESIDENTS www.cfsloco.org | 2 IN 2019, THE SCHOLARSHIP PROGRAM GRANTED69SCHOLARSHIPS AND AWARDS $247,250.IN THE AMOUNT OF The Community Foundation’s Scholarship Program was established in 2000 by generous individuals, families, businesses and organizations to ensure local students have the opportunity to pursue their educational dreams. We administer a variety of scholarships for high school seniors and college students. MEMORIAL SCHOLARSHIP Bill Thoma contacted the Foundation about his family’s interest in establishing the annual scholarship as a means of keeping his wife, Jennifer’s, passion for the art of ballet alive following her passing in 2012. The Jennifer Thoma Memorial Ballet Scholarship was established to help local dancers realize their dreams by providing support to attend summer intensive training programs. Jennifer touched lives in ways she never fully realized and will continue to do so into the future through this scholarship. In 2019 the Jennifer Thoma Memorial Ballet Scholarship was awarded to Grace Shirley, age 15, who is an honors student at Templeton Independent Study High School. The $2,500 scholarship provided support for Grace to attend a summer intensive ballet training program in the summer of 2019. Grace Shirley, 2019 Jennifer Thoma Memorial Ballet Scholarship winner ‹‹‹‹‹‹‹‹‹‹‹‹‹‹‹‹‹‹‹‹‹‹‹‹ 5 | The Community Foundation San Luis Obispo County I’ve always been quiet and shy; school has not been an easy road. I feel valuable now! Having some success has made my life more interesting and I’ve felt more confident. It has changed life for me and given me a future direction. I’m ready to see where the road will lead. MEMORIAL SCHOLARSHIP DOUGLAS DEGROSS SCHOLARSHIP] Grace Shirley, 2019 Jennifer Thoma Memorial Ballet Scholarship winner Tyler Schimke with his restored tractor Dana Alpert Berkeley June 2019 Katie Chapman Pinto McAdams 2016 Ellis Vavra Berkeley June 2019 Sheridan Rea Stanford 2019 Holly MacFarlane Seattle Pacific Aug 2019 Paso Robles High School senior Tyler Schimke shared the impact of receiving the 2019 Douglas DeGross Scholarship in Automotive Studies. He explained, Graduates came from the following Universities: Seattle Pacific University, Nursing B.S.N. - Coryell Scholarship; UC Berkeley, Geophysics B.A. - Switzer Scholarship; UC Berkeley, Political Science B.A.- Piantanida Scholarship/Weyhrich Award; University of San Francisco, Politics of Transformation B.A. - McAdams Scholarship/Weyhrich Award; Stanford University, Biology B.S. with Computer Science minor - Piantanida Scholarship/Weyhrich Award Impact of multi-year scholarships: the college class of 2019 was awarded $70,000 in scholarships that were dispersed throughout four years of college. www.cfsloco.org | 6 RELEVANT WORK - PG&E AT DIABLO CANYON POWER PLANT :: COMMUNICATIONS SUPPORT Over the past ten years, we have worked with several departments within PG&E to provide materials for their communications teams, Power Generation teams, Employee Concerns Program, among others. Our work has included brochures for the public, newsletters, email templates, infographics, banners, logos, and much more. 807 PG Employees 66 78 Decom Employees 58 High and significant hazard dams 169 25 FERC licenses Megawatts of Fossil capacity 1,400 Vehicles equipped with Telogis safety system264 7.6 Million Miles driven by PG employees Acres of land in the Land Conservation Commitment $20 Million CEMA drought related hazardous tree removal spend (2016–2019) 122,000 1.2 million Homes Helms Pumped Storage Plant can power at full capacity 1,954 Days at HBPP decommissioning without a lost time injury Megawatts of utility owned solar generation capacity 152 80% of PG&E’s power mix from non-carbon emitting sources 14% of customer load that is served by large hydro 230 Hydro license requirements 2 million Acre-feet of Hydro storage capacity 4.3 million Natural gas customer accounts 5.3 million Electric customer accounts 66 Hydroelectric powerhouses 18,466 Circuit miles of electric transmission lines 106,681 Circuit miles of electric distribution lines 100 ft 110 ft Deep and Diameter HBPP excavation 6,243 Shipments of waste from HBPP decommissioning project DATA AT END OF 2017 PG&E by the Numbers 106 Hydroelectric units 34,496 Gigawatt hours delivered by UOG Dams 250,00059,000 Educators reached every year with our Hydro Public Safety Message Students reached every year with our Hydro Public Safety Message 3,892 Megawatts of hydro capacity 416 173 Miles of water conveyance, comprised of Miles of canals 131 4 Miles of tunnels Miles of natural waterways 43 Miles of flumes 65 Miles of penstocks/pipes 154 Planned Hydro and Fossil outages in 2018 142,000 1905 Year PG&E was formed Average age, in years, of Hydro fleet Linear feet of Hydro area protected via fencing and gating 2GENERATION OPERATING PLAN 2018-2022 1. Sign in at the RECEPTION DESK. 2. Be seated in the WAITING AREA until called. 3. When called, proceed to VACCINATION AREA tables. 4. Remain in the POST VACCINE OBSERVATION AREA until released to leave. WELCOME VACCINATION GUIDE Please wear a mask and maintain social distance TRAIN BARGE TRUCK TRAIN BARGE 10 10 10 10 10 10 10 10 10 10 10 10 10 10 10 10 10 10 10 10 Accident Risk: 1 in 800,000 miles EACH TRUCK REPRESENTS 10 LOADS = 200 LOADS TOTAL. Accident Risk: 1 in 54,000 miles Accident Risk: 1 in 143,000 miles 150-180 X LARGER CARRYING CAPACITY THAN TRUCKING. 400 X LARGER CARRYING CAPACITY THAN TRUCKING. 60%LARGER CARRYING CAPACITY THAN TRAIN. Potential Risk by Transport Mode Barging is being evaluated for transporting some materials to lower truck trips and increase carrying capacity. Although each of the three modes - truck, train, or barge - offer extremely low accident risk, the carrying capacity of barging creates a very compelling case for efficiency. 1 .5 T 805-550-0900 W BADGERBRANDING.COM THANK YOU!