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HomeMy WebLinkAboutStudio West - Bid OnCall PhotoVideo 1 March 9, 2022 City of San Luis Obispo On-Call Video Production and Photography Letter of Interest We are respectfully submitting a response to city’s RFQ for on-call video production and/or photography services. We are submitting primarily for the photography services portion of the RFQ although we also have video producing capabilities. We are: Studio 101 West Photography 8793 Plata Lane, Suite D Atascadero, CA 93422 805-460-6300 dennis@studio101west.com Studio 101 West is a full-service photography and graphic design firm in San Luis Obispo County, since 1988. We are a small, reliable, quality-driven studio that has stood the test of time. We specialize in commercial photography, business portraits, as well as drone photography and video. While we do have busy seasons, with enough notice, we have the availability to meet most on- call request. Our studio has served San Luis Obispo County for over 30 years providing studio and location photography. We have produced videos for a variety of commercial clients and do have that capability, however, we are most interested in providing the city with photography services including ground-based still photography, drone photography, and drone video. We are a real brick-and- mortar photography studio and are fully equipped for just about any studio or location work that comes our way. If selected, we understand that we will be expected to be on contract with the city for on-call services. The contact for this submittal is: Dennis Swanson, Owner/Photographer Studio 101 West Photography 8793 Plata Lane, Suite D Atascadero, CA 93422 805-460-6300 dennis@studio101west.com 2 Relevant Experience of Key Personnel and the Firm Dennis Swanson, Photographer Dennis Swanson is our lead photographer and drone pilot. Besides his 30 years of full-time experience running a photography studio, he holds a BA degree in commercial photography from Brooks Institute and is certified by the FAA to be a commercial drone pilot. Relevant Work Experience Includes: • Photographing the mayors of both Atascadero and Paso Robles. Required professional and personable communication skills, expert understanding of lighting and composition, and on-time delivery of high-resolution images. • Photographing events and creating headshots for the city of Atascadero, the Atascadero Chamber of Commerce, and Templeton Chamber of Commerce • Annually photograph the entire senior high class for Templeton High School (on going job since 2010). Requires working with lead teacher and administrators, organizing and directing students, and on-time delivery for yearbook production schedule. • Organized and photographed a group portrait of over 500 people for the City of Atascadero. Required large scale organization and direction of community participants and civic leaders for the city’s centennial celebration. • Decades of creating business and group portraits of city, business, and community leaders. Requires location and studio work, creative and fresh photography style, personable communication skills for posing subjects and making them feel comfortable, expert knowledge of lighting and photography equipment, and skilled understanding of composition principles. • Photographed business leaders, school administrators, board members, campus classes, students, teachers, and college employees for ads, brochures, and catalogs for Cuesta College’s Capital Campaign for the North County Campus, ongoing marketing, and community newspaper. Required working with art director’s specifications, stylizing and posing subjects, as well as scheduling and communicating with school leaders and personnel. • Photographed the construction of the Hotel San Luis Obispo, the Cal Poly Justin & Lohr Center, and Halter Ranch Winery, Wine Caves, and Tasting Room. Required ongoing, multi-session shoots encompassing months and years of construction progress. • Photographed hundreds of commercial buildings throughout San Luis Obispo country and Santa Barbara County for architects and builders. Requires scheduling and clear communication with onsite managers and owners, construction site safety knowledge, and safety clearance. • Created video and still photography of grand opening of the Emerald Ridge Apartments, which included speeches by Mayor Moreno and many north county business and civic leaders. Required clear communication with building contractor, site visitations, acquiring drone flight clearance, and postproduction video editing with audio. Samples of our photography work can be found at: https://studio101westphotography.com Past and Current Clients Include: 3 • The City of Atascadero • The Atascadero Chamber of Commerce • The Templeton Chamber of Commerce • Cal Poly Foundation • French Hospital • Arroyo Grande Hospital • Cuesta College • Atascadero Bible Church • Transitions Mental Health Association • The Housing Authority of San Luis Obispo • Atascadero Main Street Association • Jenike & Johansen, Inc. • J.W. Design & Construction • Studio Design Group Architects • Garcia Architecture + Design • Mitsubishi Elevators, Los Angeles • 2020 Creative Group • 16Six Architects • Sunset Magazine • Sports Illustrated General Firm Information: Studio 101 West is owned and operated by Dennis and Deborah Swanson. We currently have no employees but hire independent contractors as needed. We opened our studio in 1988 in San Luis Obispo. In 2010 we decided to work closer to home and relocated to Atascadero. We carry insurance for our business and vehicles, as well as health coverage. We also carry an additional 1-million-dollar general liability policy. We have a business license for the City of Atascadero and can acquire one for the city of San Luis Obispo if needed. Members Of: • Professional Photographers of America (PPA) • Atascadero Chamber of Commerce 4 Fee Structure Photography and Video: • Hourly rate for photography and videography is $175 per hour with a 2-hour minimum • Image and video editing is $89 per hour • Travel is 75¢ per mile Aerial/Drone Photography and Video: • Hourly rate for drone photography and video is $175 per hour with a 2-hour minimum • Image and video editing is $89 per hour • Acquiring FAA clearance for flights inside controlled airspace is $45 per day Many projects can be shot within the 2-hour minimum with 1-2 hours of editing time. Longer, more involved video projects can range from $500-$900 per minute of finished video. Client References: Tom O’Malley (2008-2020) Former Mayor of Atascadero and owner of Portola Inn 805-440-7557 Portola Inn 6650 Portola Road Atascadero CA 93422 tomomalley@charter.net Services included photographing various city events, group portraits and headshots Steve Martin (2010-present) Current Mayor City of Paso Robles Former CEO of the Atascadero Main Street Association (805) 296-2487 1015 Samantha Way Paso Robles CA 93446 smartincenter@gmail.com Services included photographing various city events, group portraits and headshots JW Design & Construction (1990 to present) Chris Waterbury, CFO (805) 544-3130 3563 Sueldo Unit 1 San Luis Obispo CA 93401 cdw@jwdci.com Services include photographing and video production of building projects throughout San Luis Obispo and northern Santa Barbara Counties 5 Templeton High School (2010-present) Krys Chivens, Teacher (805) 440-0255 Templeton High School 1200 Main St. Templeton CA 93465 kchivens@templetonusd.org Services include submitting of individual high school senior portraits and the class group portrait for the school yearbook. Jenike & Johansen, Inc. (2000-present) Carrie Hartford, Senior Project Engineer (805) 541-0901 x304 3485 Empresa Dr. San Luis Obispo, CA 93401 chartford@jenike.com Services include location and studio product photography and business portraits. Additional Services Graphic Design and Web Development Studio 101 West’s Graphic Design department is directed by Deborah Swanson who has been a full-time graphic designer in San Luis Obispo County for over 30 years. She holds a BFA in Communication Design and Illustration from Otis College of Art and Design. Deborah is a Graphic Design USA (GDUSA) and the American Advertising Federation national award-winner and specializes in web design and development, and print design. Samples of our design work can be found at: https://studio101westdesign.com