HomeMy WebLinkAbout11-12-2025 TBID Minutes
1
Tourism Business Improvement District Board Minutes
November 12, 2025, 10:00 a.m.
Council Hearing Room, 990 Palm Street, San Luis Obispo
TBID Board Present: Member Nipool Patel, Member Prashant Patel (arrived at
10:03 a.m.), Member Dante Specchierla, Vice Chair Lori
Keller, Chair Clint Pearce
TBID Board Absent: Member Mark Eads, Member Christine Nelson
City Staff Present: Economic Development & Tourism Manager Laura Fiedler
_____________________________________________________________________
1. CALL TO ORDER
A Regular Meeting of the San Luis Obispo Tourism Business Improvement
District Board was called to order on November 12, 2025 at 10:00 a.m. in the
Council Hearing Room at City Hall, 990 Palm Street, San Luis Obispo, by Chair
Pearce.
2. PUBLIC COMMENT FOR ITEMS NOT ON THE AGENDA
Public Comment:
None
--End of Public Comment--
3. CONSENT
To approve the Consent Items 3a to 3g.
Motion By Member Nipool Patel
Second By Member Specchierla
To approve Consent Items 3b to 3g.
Ayes (4): Member N. Patel, Member Specchierla, Vice Chair Keller, and Chair
Pearce
Absent (3): Member Eads, Member Nelson, and Member P. Patel
CARRIED (4 to 0)
Motion By Member N. Patel
Second By Member Specchierla
To approve Consent Item 3a.
2
Ayes (4): Member N. Patel, Member P. Patel, Member Specchierla, and Chair
Pearce
Abstained (1): Vice Chair Keller
Absent (2): Member Eads, and Member Nelson
CARRIED (4 to 0)
3.a MINUTES OF TBID REGULAR MEETING ON OCTOBER 8, 2025
3.b SMITH TRAVEL REPORT (STR)
3.c TRANSIENT OCCUPANCY TAX (TOT) REPORT
3.d SLO CHAMBER PUBLIC RELATIONS MONTHLY REPORT
3.e SLO CHAMBER GUEST SERVICES MONTHLY REPORT
3.f NOBLE STUDIOS & UNIQUELY DRIVEN MARKETING MONTHLY
REPORT
3.g BADGER BRANDING ORGANIC SOCIAL REPORT
4. PRESENTATIONS
4.a MARKETING SERVICES QUARTERLY REPORT (20 MINUTES)
Drew Uhrig and Hayley Corbett from Noble Studios presented the first
quarter report for marketing activities.
Public Comment:
None
--End of Public Comment--
5. BUSINESS ITEMS
5.a YEAR-END MARKETING BUDGET RECONCILIATION (10 MINUTES)
Noble Studios presented the year-end budget reconciliation for the FY
2024-25 and the proposal for re-allocation for the remaining funds.
Public Comment:
None
--End of Public Comment--
Motion by Member N. Patel
3
Second by Member P. Patel
To approve Option #2 as presented to roll over the remaining $13,723.31
in funds from FY 2024-25 marketing budget into the FY 2025-26 marketing
budget as follows: $7,000 into the PR budget and $6,723.31 into the paid
media budget.
Ayes (5): Member N. Patel, Member P. Patel, Member Specchierla, Vice
Chair Keller and Chair Pearce
Absent (2): Member Eads, Member Nelson
CARRIED (5 to 0)
5.b 2026 SLO INTERNATIONAL FILM FEST SPONSORSHIP PROPOSAL
(20 MINUTES)
Skye McLennan, Executive Director of the SLO Film Center, presented a
recap of the 2025 SLO International Film Festival and requested the
consideration of funding for the 2026 SLO International Film Festival.
Representatives from Noble Studios, Badger Branding, Uniquely Driven,
and the SLO Chamber of Commerce also discussed how they supported
the event in 2025 and proposed plans to support and collaborate in 2026.
Public Comment:
None
--End of Public Comment--
Motion By Vice Chair Keller
Second By Member N. Patel
To approve $20,000 in sponsorship for the 2026 SLO International Film
Festival from the Events and Sponsorships budget line item.
Ayes (5): Vice Chair Keller, Member N. Patel, Member Specchierla,
Member P. Patel and Chair Pearce
Absent (2): Member Eads, Member Nelson
CARRIED (5 to 0)
6. TBID LIAISON REPORTS & COMMUNICATION
6.a HOTELIER UPDATE - Various hotels reported business has been little
slower.
4
6.b MARKETING COMMITTEE
The marketing committee did not meet in October.
6.c MANAGEMENT COMMITTEE
The management committee did not meet in October.
6.d PCC UPDATE
Dante Specchierla and Laura Fiedler, Economic Development & Tourism
Manager, provided a brief update on PCC activities.
6.e VISIT SLO CAL UPDATE
Kristen Carlson from Visit SLO CAL provided a brief update on Visit SLO
CAL activities.
6.f TOURISM PROGRAM UPDATE
Laura Fiedler, Economic Development & Tourism Manager, provided an
update on the tourism program.
7. ADJOURNMENT
The meeting was adjourned at 11:29 a.m. The next Regular Meeting of the
Tourism Business Improvement District Board is scheduled for January 14, 2026,
at 10:00 a.m. in the Council Hearing Room at City Hall, 990 Palm Street, San
Luis Obispo.
_________________________
APPROVED BY TOURISM BUSINESS IMPROVEMENT DISTRICT BOARD:
01/14/2026