HomeMy WebLinkAbout12-14-2011 PCC Minutes
Promotional Coordinating Committee
Meeting Minutes
Wednesday, December 14, 2011
5:30 pm
City Hall - Council Hearing Room
CALL TO ORDER: 5:30 pm Committee Chair Marco Rizzo
PRESENT: Fidler, Palazzo, LeMieux, Cox, Billing
STAFF PRESENT: Brigitte Elke, Principal Administrative Analyst
PUBLIC COMMENT
There was no public comment
CONSENT AGENDA
ACTION: Moved by Cox/Billing to approve the minutes from November 16, 2011 as presented.
Motion carried 6:0
PRESENTATIONS
1. CONTRACTOR REPORTS
Lindsey Miller, Marketing Director for the Chamber of Commerce, reported on the Visitors Center
contract and the events and Public Relations efforts. She emphasized the work with the GIA
recipients, various PR placements, and media visits to the area.
Ashley Ackers, Vice-President for Verdin, presented the final draft of the events brochure and the
post-it note that will be placed on the Tribune when the brochure is distributed on December 29,
2011.
BUSINESS ITEMS
1. PR & EVENTS PROMOTION CONTRACT
At its July 5, 2011 regular meeting, the City Council approved the Community Promotions budget that
allowed the contract with the Chamber of Commerce for PR and events services to continue on a
month-to-month basis. The PCC had recommended this approach until the commi ssion determined a
new program. Given the date and the discussion still needed, the committee discussed whether to
enter into a contractual obligation for the remainder of the fiscal year while it continues to define the
overall program. It would allow for a new approach starting 2012-13 that might require the release of
a RFP for these types of services. One of the questions contemplated was whether the support for
GIA recipients was really a good use of time and contract funding.
ACTION: Moved by Palazzo/Billing to recommend a contract for the Chamber services and
readdress for 2012-13 as new program is being established.
Motion carried 5:0
The committee chair abstained due to his serving on the Chamber board.
2. EVENTS PROMOTION & GRANTS-IN-AID APPROACH
Staff introduced the item and reiterated the discussion previously held at the task force level. The
discussion concentrated on the Grants-in-Aid program as the release of the application is usually
scheduled for February. After in-depth discussion, the committee decided to leave the GIA application
as is and appointed commissioners Fidler and Cox to serve on a task force to further define the
events promotion approach. Staff is to provide an overview on budget in the January meeting.
No liaison updates were given.
Meeting adjourned at 7:01 pm