HomeMy WebLinkAbout05-12-2026 PCC Minutes
1
Promotional Coordinating Committee Minutes
May 12, 2026, 5:30 p.m.
Council Hearing Room, 990 Palm Street, San Luis Obispo
PCC Members Present: Committee Member Dan Fredman, Committee Member Anni
Wang, Committee Member Samantha Welch, Vice Chair
Robin Wolf, Chair John Thomas
PCC Members Absent: Committee Member Dante Specchierla
City Staff Present: Tourism & Community Promotions Manager Jacqui Clark-
Charlesworth, Economic Development & Tourism Manager
Laura Fiedler
_____________________________________________________________________
1. CALL TO ORDER
A Regular Meeting of the San Luis Obispo Promotional Coordinating Committee
was called to order on May 12, 2026, at 5:32 p.m. in the Council Hearing Room
at City Hall, 990 Palm Street, San Luis Obispo, by Chair Thomas.
2. PUBLIC COMMENT FOR ITEMS NOT ON THE AGENDA
Public Comment:
Mary Verdin, president and CEO of Verdin Marketing, introduced herself to the
committee.
--End of Public Comment--
3. CONSENT
Motion By Committee Member Wang
Second By Committee Member Welch
To approve Consent Items 3.a to 3.f.
Ayes (5): Committee Member Fredman, Committee Member Wang, Committee
Member Welch, Vice Chair Wolf, and Chair Thomas
Absent (1): Committee Member Specchierla
CARRIED (5 to 0)
2
3.a MINUTES OF THE REGULAR MEETING ON APRIL 8
3.b 2025-26 COMMUNITY PROMOTION BUDGET REPORT
3.c SLO CHAMBER MONTHLY PUBLIC RELATIONS REPORT
3.d SLO CHAMBER GUEST SERVICES REPORT
3.e SLO CHAMBER GRANT SUPPORT REPORT
3.f TRANSIENT OCCUPANCY TAX (TOT) REPORT
4. BUSINESS ITEMS
4.a CULTURAL ARTS & COMMUNITY PROMOTIONS GRANT
RECOMMENDATIONS (30 MIN)
Committee Member Welch recused herself due to her conflict of interest
as a Board Member for Downtown SLO; she exited the room at 5:44 p.m.
and returned at 5:57 p.m.
Tourism & Community Promotions Manager Jacqui Clark-Charlesworth
presented the recommendations of the grant review subcommittee.
Public Comment:
Patty Thayer
LeBren Harris
--End of Public Comment--
Motion By Committee Member Wang
Second By Vice Chair Wolf
To approve the CACP grant review subcommittee recommendations as
presented, except with a modification to approve the $10,000 grant for
Downtown SLO to be used as follows: 75% of funding towards the items
listed in the “grant funding request allocation” section of their application
towards the audience of their choice and 25% of funding towards out-of-
county targeting with advertising of their choice.
Ayes (5): Committee Member Fredman, Committee Member Wang, Vice
Chair Wolf, and Chair Thomas
Abstention (1): Committee Member Welch
Absent (1): Committee Member Specchierla
3
CARRIED (4 to 0)
4.b ARTOBER 2026 PROGRAM PLAN (15 MIN)
Tourism & Community Promotions Manager Jacqui Clark-Charlesworth
and Devan Spiegel from Verdin Marketing presented the ARTober 2026
program plan and responded to inquiries.
Public Comment:
None
--End of Public Comment--
Motion By Committee Member Fredman
Second By Committee Member Wang
To approve the proposed scope of work for the ARTober 2026 Program
Plan from the FY 2025-26 Community Promotions budget.
Ayes (5): Committee Member Fredman, Committee Member Wang,
Committee Member Welch, Vice Chair Wolf, and Chair Thomas
Absent (1): Committee Member Specchierla
CARRIED (5 to 0)
4.c PUBLIC ART IDENTITY PROGRAM UPDATE (15 MIN)
Tourism & Community Promotions Manager Jacqui Clark-Charlesworth
and Devan Spiegel from Verdin Marketing presented the proposed public
art logo and responded to inquiries.
Public Comment:
Meghan Tolley, City of San Luis Obispo Recreation Manager, spoke in
favor of the new public art identity.
--End of Public Comment--
Action: No action taken on this item.
4.d FY 2026-27 COMMUNITY PROMOTIONS PROGRAM BUDGET
DISCUSSION (30 MIN)
Tourism & Community Promotions Manager Jacqui Clark-Charlesworth
presented the draft budget for new year and responded to inquiries.
4
Public Comment:
None
--End of Public Comment--
Action: No action taken on this item.
5. PCC LIAISON REPORTS AND COMMUNICATION
5.a CACP LIAISON REPORT – Liaison Assignments
No CACP Liaison report updates.
5.b COMMITTEE OUTREACH UPDATE – Committee Report
No updates at this time.
5.c TBID BOARD REPORT – TBID Meeting Minutes: April 8, 2026
Tourism & Community Promotions Manager Jacqui Clark-Charlesworth
provided an update on items the TBID has been working on.
5.d TOURISM PROGRAM UPDATE – Staff Report
Tourism & Community Promotions Manager Jacqui Clark-Charlesworth
provided an update on the Tourism Program.
6. ADJOURNMENT
The meeting was adjourned at 7:21 p.m. The next Regular Meeting of the
Promotional Coordinating Committee is scheduled for June 10, 2026, at 5:30
p.m. in the Council Hearing Room at City Hall, 990 Palm Street, San Luis
Obispo.
_________________________
APPROVED BY PROMOTIONAL COORDINATING COMMITTEE: 06/10/2026