HomeMy WebLinkAbout12/02/2003, PH1 - DOWNTOWN ASSOCIATION THURSDAY NIGHT ACTIVITIES FEES INCREASE ' f 1 ,
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j ac Enaa Report am Nu I
CITY O F SAN L U I S O B I S P O
FROM: Deborah Cash,Administrator
SUBJECT: DOWNTOWN ASSOCIATION THURSDAY NIGHT ACTIVITIES
FEES INCREASE
CAO RECOMMENDATION
As recommended by the Board of Directors of the Downtown Association, adopt a resolution
modifying the fee schedule for Thursday Night Promotions.
DISCUSSION
Bi-annually, the Downtown Association Thursday Night Promotions (TNP) committee reviews
the TNP budget for necessary adjustments in order to run a safe and self-sustaining event. At
this time, it has been deemed necessary by both the committee and the Board of Directors to
implement the increases presented in this report.
TNP is one of the activities of the Downtown Association. Because the Downtown Association
is self-funded—that is, it does not use the City of San Luis Obispo as a funding source—it is
critical for Association that all its activities operate within budget constraints.
In the 2002-03 fiscal year, the Association faced a number of unanticipated cost increases and
lower than projected membership assessment fees resulting in a budget deficit. One of the areas
that contributed to this deficit was TNP.
During a regular analysis of the fees, as provided for by the Downtown Association Board of
Directors, it was determined that in order to pay for increased costs of goods and services for the
operation of TNP, fees would need to be raised. The committee felt that in this instance, the
increase should apply to all participants equally and voted to recommend to the Board of
Directors to increase fees by 30 per cent. This amount will cover all anticipated expenses as
shown in Attachment 6.
The Board of Directors approved this recommendation at its 12 November 2003 meeting. If
approved by the City Council,this fee increase would be implemented.January, 2004.
The committee also discussed incentives to increase participation at the market, thereby
increasing income and also expanding its merchandise sales activities to bolster receipts.
It was noted at the Board of Directors meeting that even with the increase, fees for participation
in this activity are still very reasonable considering the venue, exposure and professional setting
provided for those conducting business of any type.
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Council Agenda Report—Report Title
Page 2
CONCURRENCES
The Downtown Association Board of Directors and TNP committee have each approved the
suggested increases.
FISCAL IMPACT
Implementing the increase does not require any funding on behalf of the Downtown Association.
ALTERNATIVES
Council may choose to not approve the fee increased as proposed by the Board of Directors.
However, not increasing the fees may reduce or jeopardize TNP operations, and as TNP is a
successful and strong event for the City as well as the Downtown Association, this would not be
a suggested alternative.
Attachments
1. Minutes of Board of Directors Meeting 12 November 2003
2. Minutes of TNP Committee Meeting 8 October 2003
3. 2002—03 TNP Budget Analysis
4. Anticipated Cost Increases 03 —04
5. Recommended Fee Schedule
6. 03-04 TNP Projected Budget with and without fee increases
7. Resolution and Recommended Fee Schedule
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Attachment 1
Page 1 of 3
SLO Downtown Association
Board of Directors
11 November 2003
City Council Hearing Room
Minutes
Present
Correne Weaver
Kathi Main
Michael White
Howard Carroll
Jeff Langford
Brad Bilsten
Frank Merson
Dave Booker
Deborah Cash, staff
Maryann O'Brien, staff
Mike Ryan
Ken Schwartz
Betsy Kiser
Patricia Wilmore
Call to order 7:45 AM.
Public Comment
ne at this time.
Mo 'on to approve minutes Potratz, 2°d by Langford, PAIR
Ce tury Project Final Review
Cas passed around final review manual, only a w minor"punc list" items remain but
proj ct is complete.
Kio�lc Update
Kise� final
will look into nal approval for rsh St. site.
Cope:d's Project U date/Parkin Garage
P g
Grou dbreaking 10 AM today;Par ng Committee will look at displaced 1 ading for
`Blue area.
Coun Building
Discoun Coupon Flyer going ut to County employees to promote businesses in e
constructi n area.
Mardi Gras
Feb 22, 2 PM, parade date.
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Attachment 1
Page 2 of 3
Housing Element Update
Swem took statement to Planning Commission.
S ould go to Council after f
k'lliday Parade Ro Street Closure
Oen reported r to shortened a block due closure of Osos St; parade entries
cong in well, eet closures=Parks and Rec m ' ed out 30-da lice, reed a few
pha calls people who wants passes.
TNP Fee Review
Motion to approve recommendation from TNP committee re: fee increase by Lana ord,
2nd by Seeley, PAIF.
Board member resignation/new appointment
llen Henryto fulfill unexpired term of Mark Torg se on by Lan�ord
2" by White. PAIF.
Board Election/Nominating Committee
Nominating Committee:
Brad,�,Kathi,Jeff, Mike, Correne
Note: S AM Econ Act @ Rudolph's f lowed by Nomi ating Committee.
President Elect
Exec Com Rec: Brad Bilsten
Weave recommended to accept Ex c Com by Main, 2nd by hite, PAIR
Monte y St. Banners (corridor
Joint ve ture with County, City d Downtown Association to give uplift to street
through olorful banners that wi go up after first of year.
Econom c Activities
Committ a will review Strate 'c Plan; in light of changes over th past year or two will
make rec mendation for up ted changes.
Lucky LuL 's open; doing w ll.
7 Hands in row
Promotions
Merson announced at Beth Law is Grand Marshall for parade; promotions c endar is at
the printer;Kid's movie December 13, Spykids 2, need parade volunteers, passe around
sign up sheet, Open House Wednesday 3'd.
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Attachment 2
Page I of 2
San Luis Obispo Downtown Association
Thursday Night Promotions Committee
October 8, 2003
Downtown Association
Minutes
Present Guest
Mike White, Chair
Tom Maupin
Bob Walters
Linda Jankay
Tunny Ortali
Paul Brown
Michael Ray
Corene Weaver
Maryann O'Brien, Staff
Call to Order by White 8:10 am
Public Comment
No Public Comment
Consent Agenda
Motion to approve consent agenda by Brown, 2"`by Walters, PAIF.
Applications
Ja o the Clown Motion to approve Walters, 2nd by Brown,PAIF
ace pai 'ng or balloons
AI ha Chi Sigma otion to appr a Walters, 2"d by Orta�PAIF
No rock candy fo asting
Me So Forte: Quarte Motion to approve ters, 2"d b ay, PAIF
Catho ' Charitie Motion to approve Walte by Ortali, PAIF
Previous Week Report
0?l Tien—One tow on 10/9; report of arrest due to terrorist threats and molestation of a
juvenile at Downtown Ce 'Brien eiled new Bone Appetit shirt; great-sales at
m et last week
J okay problems; Paul Rys got KSBY press 3u. ns; in Tribune today
i
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Attachment 2
Page 2 of 2
Old Business
A. Halloween- still getting more b esses to participate; volunteers ready to go;
O'Brien to give reminder next w k
B. Pumpkins on parade: ul Rys got KSBY to come out; everything is ready to
go at this point
C. Rules and Regs stponed til next meeting
D. Stickers/Dona 'ons: (two separate issue that cross over; this issue i e: non
profits) don ons okay and can have jar out—not considered f aiser; issue
went to C' y Council 4-5 years ago and is was the decisi , can sell stickers
as fun 'ser once a quarter; no stickers at an fundraising
purp es; to accept donations must have tax id on file; cannot give away
r s ers; O'Brien to write letter to Blue dolphin explaining both scenarios;
',,-O'Brien to make sticker flyer
New Business
A. Budget Analysis presentation from Deborah Cash. Based upon report Cash
suggested a 28 percent increase in Farmers' Market TNP fees. Brown and Ortali
recommended an even higher percentage may be more beneficial in long run and
all agreed.
Motion by Brown on behalf of TNP committee is for DA Board to adopt
recommendation as amended with a 30 percent increase in fees, 2nd by Ortali,
PAIF.
Other.
A. Tabled
B. Next meeting to take place Nov. 5
Items for Future Agenda
Meeting Adjourned at 9:00 am
Prepared by Maryann O'Brien 10/22/03
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Attachment 3
2002-03 Income
Category Projected Actual
Merchandise $6,000.00 $5,417:91 (582.09)
Fees $65,000.00 $53.273.00 (11,727.00)
Total Income $719000.00 $58,690.91 (129310.00)
under
Expenses
TNP Events $7,900.00 $8,278.09 (378.00)
over
Supplies/Mdse. $11,600.00 $12,353.87 (753.00)
over
Insurance (liability) 2,500.00 1,114.00 1,386
Hard costs:
Janitorial 7,000 8,450.00 (1,450)
over
Trash 10,000. 10,546.00 (546.00)
over
Barricades 5,500 4,196.00 1,304
Administrative (50%
(Salaries/wages
employee costs
Including work. Comp.) 20,000 23,000 (3,000)
over
Office: (30%) 8,000 10,000 (2,000)
Rent/phone/postage over
Copier/on line
Supplies
Office Manager (30%) 7,500 9,500 (2,000)
.Downtown Brown 1,440 1,440 -0-
Total 81,440 88,8777 (7,437)
over
Attachment 4
Cost Increases 03-04
Line item previous/current increase amount
Trash 8,000 11,000 3,000
Janitorial 7,000 8,450 1.450
Insurance 1,400 2,500 1,100
Worker's Comp 700 2,600 1,900
Total expected increases 7,450
Other. Two markets cancelled for 03-04 (Christmas, New Year's)
Offset: Increased merchandise sales/part time employee
TNP Events: Reduced to $5,500
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AC t
Recommended Increases to categories
Category Current Recommended @ 30% Increase
BBQ $.20/sq ft .26/sq ft .06/sq ft
Food Vendor 39 wks @ $13 $16.90 ($17.00) 3.90 ($4.00)
13 wks @ $17 $22.10 ($22.00) 5.10 ($5.00)
Vendor $ 12.00/wk $15.60 ($16.00) 3.60 ($4.00)
Non Profit $12.00/wk $15.60 3.60
Entertainment 39 wks @ $10 $13.00 3.00
13 wks @ $15 $19.50 ($20.00) 4.50 ($4.60)
FM Fees 15% Operating Costs no change
1% Gross Sales
ATTACHMENT
TNP 03—04 Projected
Category Amount
Income (Without Increase) (With 30% increase)
Merchandise 5,500 5,500
Fees 65,000 84,500
Total 70,000 90,000
Expenses
Events 5,500
Supplies/Mdse 10,000
Insurance 2,500
Trash 11,000
Janitorial 9,000 .
Barricades 6,000
Administrative* 25,000
Office 10,000
Ofc, Mgr 9,500
Downtown Brown 1,440
Total 89,940 89,940
Less income 709000 90,000
Change+/- (1%940) 60
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RESOLUTION NO. (2003 Series)
A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF SAN LUIS OBISPO ADOPTING
DOWNTOWN ASSOCIATION MODIFIED FEE SCHEDULE FOR THURSDAY NIGHT
PROMOTIONS.
WHEREAS, The San Luis Obispo Downtown Association conducts a weekly promotional event,
Thursday Night Promotions, also commonly referred to as Farmers' Market or Thursday Night; and
WHEREAS, The TNP event is a financially self-sustaining, safe and fun family-oriented activity;
and
WHEREAS, from time to time, the needs and expenses of the activity change; and
WHEREAS, during regular TNP committee meetings and budget meetings fee changes have been
discussed and approved;
NOW, THEREFORE, BE IT RESOLVED, that the City Council of the City of San Luis Obispo
hereby approves the recommended rules and regulations changes and/or fee modifications as
submitted in Exhibit A, attached herein.
Upon motion of , seconded by
And on the following roll call vote:
AYES:
NOES:
ABSENT:
Resolution No. (2003 Series)
Page 2
The foregoing resolution was adopted this 2nd day of December, 2003
David F. Romero, Mayor
ATTEST:
Lee Price, C.M.0
City Clerk
APPROVED AS TO FORM:
Jonath ell
City Attorney
Exhibit A
Recommended Increases to categories
Category Current Recommended @ 30% Increase
BBQ -$.20/sq ft .26/sq ft :06/sq ft
Food Vendor .39 wks @ $13 $16.90 ($17.00) 3.90 ($4.00)
13 wks @ $17 $22.10 ($22.00) 5.10 ($5.00)
Vendor $ 12.00/wk $15.60 ($16.00) 3.60 ($4.00)
Non Profit $12.00/wk $15.60 " 3.60
Entertainment 39 wks @ $10 $13.00 3.00
13 wks @ $15 $19.50 ($20.00) 4.50 ($4.60) .
FM Fees 15% Operating Costs no change
1% Gross Sales