HomeMy WebLinkAbout12/07/2004, C5 - BANNER & FLAG POLICY REVISIONS counat M.6mD ,
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CITY OF SAN LUIS OBISPO
FROM: Paul LeSage, Parks and Recreation Director
Prepared By: Linda Fitzgerald, Recreation Manager
SUBJECT: BANNER &FLAG POLICY REVISIONS
CAO RECOMMENDATION
As recommended by the Parks and Recreation Commission and the Downtown Association,
approve minor changes to the City's Banner and Flag Policy
DISCUSSION
The City of San Luis Obispo allows various community groups to hang banners announcing events
in two locations as well as flags for promoting downtown activities. The current policy, effective
since 1998,is being revised to reflect minor changes in the banner portion of the policy and fine tune
procedures in reserving multiple banner locations. The flag portion of the policy falls under the
jurisdiction of the Downtown Association and only minor changes are being recommended.
The policy establishes the method for applying for a banner or flag location, as well as standards for
banners and flags suspended over City streets. Community events that are within the City limits or
on the Cal Poly campus are allowed to have banners hung in the designated locations.
Banner requests are processed annually and most available dates at each location fill quickly. City
departments have first priority to schedule a banner location, followed by the Downtown
Association. All other community groups can reserve a banner location starting in January.
Banners are hung weekly on locations at Higuera/Chorro and Marsh/Carmel Streets. The Parks and
Recreation Department coordinates the banner permit process while the Parks and Urban Forestry
Division of the Public Works Department takes care of hanging and taking down the banners. The
Downtown Association handles the responsibility for all flag displays.
CONCURRENCES
The Parks and Recreation Commission approved the Banner and Flag Policy revisions at its
November 3 meeting. The Downtown Association Board of Directors concurred at their
November 9 meeting.
FISCAL IMPACT
The proposed changes will have no fiscal impact.
ATTACHMENTS
1) Resolution including draft Banner and Flag Policy &Procedures
2) Legislative Draft—Banner and Flag Policy& Procedures
3) Draft Minutes—Parks &Recreation Commission, November 3, 2004 Meeting
4) Draft Minutes—Downtown Association Board of Directors November 9, 2004 Meeting
Electronic File Path: G: Council Agenda Reports\Banner Policy Revisions
G"S�/
aTTACHMEr1
RESOLUTION NO. (2004 Series)
A RESOLUTION OF THE COUNCIL OF THE CITY OF SAN LUIS OBISPO APPROVING
REVISIONS TO THE BANNER AND FLAG POLICY
WHEREAS, the City of San Luis Obispo has established a policy for hanging banners and
flag on streets in the downtown area; and
WHEREAS, a policy to manage the application process and establish standards for banners
and flags is essential to maintaining an attractive community; and
WHEREAS, allowing banners and flags gives organizations within San Luis Obispo and the
Cal Poly campus the opportunity to promote events benefiting the community.
NOW,THEREFORE, BE IT RESOLVED by the Council of the City of San Luis Obispo
that:
1. The existing May 1994 Banner and Flag Policy&Procedures are hereby rescinded; and
2. New Banner and Flag Policy&Procedures are hereby adopted as set forth in Exhibit A
attached and incorporated by reference; and
3. The new Banner and Flag Policy&Procedures shall take effect immediately,
Upon motion of seconded by
and on the following vote:
AYES:
NOES:
ABSENT:
The foregoing resolution was adopted this day of 2004.
Mayor David F. Romero
ATTEST:
Audrey Hooper
City Clerk
APPROVED AS TO FORM:
Jon P. Lowell
City Attorney S=Z�
R
Exhibit A
Approved May 1994
Revised 12/7/04
CITY OF SAN LUIS OBISPO
Banner and Flag Policy and Procedures
A. BANNERS
DEFINITIONS
Banner: A sign which is installed across a public street, above traffic and is
temporary in nature.
Event: Any meeting, display, exhibit, parade or show that is open to the general
public and takes place:
1. On public property within the City limits and for which the City
has issued a permit specifically authorizing the use of said
property.
2. On the Cal Poly campus for which Cal Poly has authorized the use
of said property.
Banners require a Parks and Recreation Department"Banner Application and Permit"
and are exempt from the Municipal Code Sign Regulations. The Special Events Section
of Parks and Recreation Department is responsible for the issuance of banner permits.
PURPOSE AND APPLICATION
Banners are displayed to inform the general public of upcoming community events.
AFFECTED CITY DEPARTMENTS
Parks and Recreation Department
Public Works Department (Parks & Urban Forestry Division)
Finance and Information Technology Department
POLICY
1. A banner may be displayed only to announce an event. SLO Downtown
Association holiday decorations may be displayed in lieu of banners during the
months of November and December.
2. Banners shall use the following format:
(a) The name of the event shall be printed in the largest and boldest type.
�5= 3
(b) The location and date shall be printed in a type size smaller than that of the
event.
(c) The name and/or logo of the non-profit organization sponsoring the event may
be displayed in a type size smaller than that of the date and location.
(d) Other message or statements are strictly prohibited.
Examples:
An Old-Fashioned Fourth of July
July 4`h Mission Plaza
City of San Luis Obispo
Rib Cook-Off
Thursday Night Farmers' Market
SLO Downtown Association
SCOUT-A-RAMA
Mission Plaza August 12`h
Boy Scouts of America
3. Banner wording shall be approved by the City prior to issuance of a banner permit
to insure consistency with this policy. The approved wording shall be in the form
as shown above and plainly stated on the banner permit. Existing banners which
meet the intent but not exact form as shown above shall be allowed until replaced
or changed. Deviation from the approved wording is cause for the City to either
refuse to install or to remove any banner.
4. Banners shall be installed for a period of one (1) calendar week. A single banner
or multiple banners advertising the same event shall not be hung in consecutive
time slots.
Major events or festivals of at least two weeks'duration may be allowed a
banner at a single location for a two-week period(no greater than 16 calendar
days) if it is demonstrated to the satisfaction of the Parks and Recreation
Department that the major event or festival has at least ten (10)prescheduled
activities or concerts (broadly publicized and open to the general public for a
fee or free) extending over a two-week period.
5. Banners shall be installed and removed by the City's Parks and Urban Forestry
Division.
6. Banners shall be installed and removed on Mondays; if Monday is a holiday, the
banner will be removed the next working day. NO EXCEPTIONS!
7. A banner permit fee will be charged which is representative of the City's
estimated cost associated with the installation/removal of banners. (Note: All fee
updates are processed through the Director of Finance and Information
Technology and approved by resolution of the City Council).
8. The San Luis Obispo Downtown Association is partially sponsored by the City of
San Luis Obispo. Therefore, all fees charged to the SLO Downtown Association
will be fifty (50) percent of the normal fee. All banners installed for an event or
non-profit organization which is financially co-sponsored by the City or SLO
Downtown Association will be charged fifty (50) percent of the normal fee.
Events which are solely City-sponsored events will not be charged a fee.
9. Banner specifications.
Maximum banner size:
4 feet wide x 24 feet long, constructed of a fabric which will be able to withstand
typical weather conditions.
Support lines shall be 40 feet long with the banner centered. Support lines shall
be '/a inch nylon rope top and bottom, double-stitched across the full length of the
banner. Each corner shall be quadruple-stitched for 1 foot from each corner and
across the support lines.
Banners over 12 feet in length and 2 feet in width shall have wind relief cuts, 1
foot on center(4 inches x 4 inches, horseshoe cuts).
Grommets must be placed at the top of the banner, in each corner and spaced a
minimum of two feet to a maximum of four feet apart from each other.
10. Banners are to be delivered to the City's Corporation Yard, 25 Prado Road, by
12:00 noon on the Friday before the banner is scheduled to be hung (if Friday is a
holiday, the last business day before the holiday). If the banner is not delivered
on time, the City will not hang the banner and the permittee will forfeit the banner
fee.
11. All banners must be picked up from the City's Corporation Yard within 2 weeks
after the banner is removed from the downtown location. Unclaimed banners will
be discarded.
PROCEDURE
By December 15 of each calendar year, a schedule for the upcoming year of City and
SLO Downtown Association banners shall be established. All City departments and the
SLO Downtown Association wishing to reserve a banner location and time shall do so, in
writing, prior to December 1 with the Parks and Recreation Department. Once all initial
City and SLO Downtown Association banners are reserved, all other banner requests
(including subsequent City and SLO Downtown Association banner requests) shall be
reserved on a first-come, first-served basis starting on the first Wednesday of January
(excluding holidays). NO EXCEPTIONS! Groups making a request to hang the same
banner at a second location will be given considerationafter all initial public requests
have been processed in early January. Banner applications received after the initial
request period will be processed on a first-come, first-served basis and if space is
available. Upon receipt of a written request to hang a banner, the Parks and Recreation
Department shall verify that the proposed banner complies with City policy and
specifications. If staff is uncertain whether a banner complies with City policy, the
matter shall be referred to the Parks and Recreation Director for review/approval,
A "Banner Application and Permit" shall be completed and issued and all appropriate
fees collected before any banner is installed. Banner applications are located at the Parks
and Recreation Department, 1341 Nipomo Street.
After a banner permit is completed, a copy of the permit is given to the permittee and one
copy is filed in the Banner Permit File. A banner schedule is provided to the City's
Urban Forest Technician.
At the end of each calendar year, the banner schedule (calendar) and issued permits are
removed from the Banner Permit File and placed in an archive file in the Parks and
Recreation Department until disposal.
B. SLO DOWNTOWN ASSOCIATION FLAG CONTRACT
Flags in the Downtown core fall under the sole jurisdiction of the SLO Downtown
Association and are subject to the guidelines described below.
DEFINITIONS
Flag: A decorative sign hung vertically from horizontal supports attached to a City
street light in the downtown core.
PURPOSE
Flags are displayed to inform the public of upcoming events and/or decorate the
downtown in conjunction with an organization's downtown event.
GS''�O
POLICY
1. A participant must be a nonprofit(5010) organization or other eligible not-for-
profit organization.
2. The event or activity promoted on the flag must occur in the SLO Downtown
Association district or promote the SLO Downtown Association goals and
programs of promotions and beautification.
3. The name of the event or activity shall be displayed on the flag and may also
include date and agency. No other messages, statements, names or paid sponsors'
logos are allowed.
Example:.
Clean Air Month
July
Air Pollution
Control District
4. All participants must purchase products and services through the SLO Downtown
Association program.
5. All sponsoring organizations must sign a contract for a specific period of time
during the year, not to exceed six weeks, and this period of time may be reserved
for up to three consecutive years, as determined by the SLO Downtown
Association, at which time the application may be renewed.
6. When a contract is not renewed by an organization, all local non-profit agencies
will be provided an opportunity to apply for the vacancy, pursuant to the terms of
the policy.
7. All participants' artwork and messages will be subject to approval by the SLO
Downtown Association to insure consistency with the policy.
8. Any art changes to flags will be billed to the permittee.
9. The Downtown Association is responsible for coordinating installation of all flags
in the downtown area
��7
PROCEDURE
Organizations shall apply to the SLO Downtown Association at any time during the year.
Applications will be reviewed by the SLO Downtown Association Design Committee
and are subject to acceptance on a first-come, first-served basis. Applications are
available at the SLO Downtown Association office located at 1108 Garden Street, Suite
210. If accepted, a permit will be issued with one copy given to the permittee and one
filed at the SLO Downtown Association office.
ATTADNEM2
LEGISLATIVE DRAFT Approved May 1994
Revised?,�g12/7/04
CITY OF SAN LUIS OBISPO
Banner and Flag Policy & Procedures
A. BANNERS
DEFINITIONS
Banner: A sign which is installed across a public street, above traffic and is
temporary in nature.
Event: Any meeting, display, exhibit, parade or show that is open to the general
public and takes place:
1. On public property within the City limits and for which the City
has issued a permit specifically authorizing the use of said
property.
2. On the Cal Poly campus for which Cal Poly has authorized the use
of said property.
Banners require a Parks and Recreation Department "Banner Application and Permit"
and are exempt from the Municipal Code Sign Regulations. The Special Events Section
of Parks and Recreation Department is responsible for the issuance of banner permits.
PURPOSE AND APPLICATION
Banners are displayed to inform the general public of upcoming community events.
AFFECTED CITY DEPARTMENTS
Parks and Recreation Department
Public Works Department (Parks & Sti-eet Dik,isiefissUrban Forestry Division)
Finance and Information Technoloay Department
POLICY
1. A banner may be displayed only to announce an event. SLO Downtown
Association holiday decorations may be displayed in lieu of banners during the
months of November and December.
2. Banners shall use the followint format:
(a) The name of the event shall be printed in the largest and boldest type.
42
(b) The location and date shall be printed in a type size smaller than that of the
event.
(c) The name and/or logo of the non-profit organization sponsoring the event may
be displayed in a type size smaller than that of the date and location.
(d) Other message or statements are strictly prohibited.
Examples:
An Old-Fashioned Fourth of July
July 4t' Mission Plaza
City of San Luis Obispo
Rib Cook-Off
Thursday Night Farmers' Market
Business SLO Downtown Association
SCOUT-A-RAMA
Mission Plaza August 12`h
Boy Scouts of America
3. Banner wording shall be approved by the City prior to issuance of a banner permit
to insure consistency with this policy. The approved wording shall be in the form
as shown above and plainly stated on the banner permit. Existing banners which
meet the intent but not exact form as shown above shall be allowed until replaced
or changed. Deviation from the approved wording is cause for the City to either
refuse to install or to remove any banner.
4. Banners shall be installed for a period of one (1) calendar week. A single banner
or multiple banners advertising the same event shall not be hung in consecutive
time slots.
Major events or festivals of at least two weeks'duration may be allowed a
banner at a single location for a two-week period(no greater than 16 calendar
days) if it is demonstrated to the satisfaction of the Parks and Recreation
Department that the major event or festival has at least ten (10)prescheduled
activities or concerts (broadly publicized and open to the general public fora
fee or free) extending over a two-week period.
5. Banners ai€lags shall be installed and removed by the City's Parks and greets
Urban Forestry Division.
6. Banners shall be installed and removed on Mondays. if Monday is a holiday. the
banner will be removed the next working day. NO EXCEPTIONS!
7. A banner permit fee will be charged. if the Qty installs and fem a
the banner, an additional foo shall be ,.hafge-', which is representative of the
City's estimated cost associated with the installation/removal of banners. (Note:
All fee updates are processed through the Director of Finance and Information
Technology and approved by resolution of the City Council).
8. The San Luis Obispo Downtown Association is partially sponsored by the City of
San Luis Obispo. Therefore, all fees charged to the SLO Downtown Association
will be fifty (50) percent of the normal fee. All banners installed for an event or
non-profit organization which is financially co-sponsored by the City or SLO
Downtown Association will be charged fifty (50) percent of the normal fee.
Events which are solely City-sponsored events will not be charged a fee.
9. A Rew banner-sehedule shall be established each year- by januai-y 10. Banner-
,,. . .:t plie.,t ons f em the Git. and i-10— De nse Asseeia6E)R Shall he
c
h.,lida s) and pefm:to .:11 be issued eR a"firsteeme, first ser-ved" basis. .Bmfie
b
449-.9. Banner specifications.
Maximum banner size:
4 feet wide x 24 feet long, constructed of a fabric which will be able to withstand
typical weather conditions.
Support lines shall be 40 feet long with the banner centered. Support lines shall
be 1/4 inch nylon rope top and bottom, double-stitched across the full length of the
banner. Each corner shall be quadruple-stitched for 1 foot from each corner and
across the support lines.
Banners over 12 feet in length and 2 feet in width shall have wind relief cuts, 1
foot on center(4 inches x 4.inches, horseshoe cuts).
Grommets must be placed at the top of the banner, in each corner and spaced a
minimum of two feet to a maximum of four feet apart from each other.
I.
10. Banners are to be delivered to the City's Co!poration Yard. 25 Prado Road. by
12:00 noon on the Friday before the banner is scheduled to be hung (if Fridav is a
holiday, the last business day before the holiday). If the banner is not delivered
on time, the City will not hang the banner and the permittee will forfeit the banner
fee..
11. All banners must be picked up from the City's Corporation Yard within 2 weeks
after the banner is removed from the downtown location. Unclaimed banners will
be discarded.
PROCEDURE
By December 15 of each calendar year, a schedule for the upcoming year of City and
SLO Downtown Association banners shall be established. All City departments and the
SLO Downtown Association wishing to reserve a banner location and time shall do so, in
writing, prior to December 1 with the Parks and Recreation Department. Once all initial
City and SLO Downtown Association banners are reserved, all other banner requests
(including subsequent City and SLO Downtown Association banner requests) shall be
reserved on a first-come, first-served basis starting on the first Wednesdav of January
(excluding holidays). NO EXCEPTIONS! Groups making a request to hang the same
banner at a second location will be given consideration atter all initial public requests
have been processed in early January. Banner applications received after the initial
request period will be processed on a first-come, first-served basis and if space is
available.
Upon receipt of a written request to hang a banner, the Parks and Recreation Department
shall verify that the proposed banner complies with City policy and specifications. If
staff is uncertain whether a banner complies with City policy, the matter shall be referred
to the Parks and Recreation Director for review/approval.
A "Banner Application and Permit" shall be completed and issued and all appropriate
fees collected before any banner is installed. Banner pennit are
located at the Parks and Recreation Department, 1341 Nipomo Street.
After a banner permit is completed, the ^.-igifi l peFmit is r-euted to the Gity A r-be rt
a copy of the permit is given to the permittee and one copy is filed in
the Banner Permit File. A banner schedule is provided to the Citv's Urban Forest
Technician.
At the end of each calendar year, the banner schedule (calendar) and issued permits are
removed from the Banner Permit File and placed in an archive file in the Parks and
Recreation Department until disposal.
B. SLO DOWNTOWN ASSOCIATION FLAG CONTRACT
Flags in the Downtown core fall under the sole jurisdiction of the SLO Downtown
Association and are subject to the guidelines described below.
DEFINITIONS
Flag: A decorative sign hung vertically from horizontal supports attached to a City
street light in the downtown core.
PURPOSE
Flags are displayed to inform the public of upcoming events and/or decorate the
downtown in conjunction with44ean organization's downtown event.
POLICY
1. A-RParticipants must be a nonprofit (5016) organization or other eligible not-for-
profit organization.
2. The event or activity promoted on the flag must occur in the SLO Downtown
Association district or promote the SLO Downtown Association goals and
programs of promotions and beautification.
3. The name of the event or activity shall be displayed on the flag and may also
include date and agency. No other messages, statements, names or paid sponsors'
logos are allowed.
Example:
1ti4afdi GfasClean
Air Month
lye
Mystie K+e3.,e e f
Julv
Air Pollution
Control District
4. All participants must purchase products and services through the SLO Downtown
Association program.
5. All sponsoring organizations must sign a contract for a specific period of time
during the year, not to exceed six weeks, and this period of time&hal4-may be
reserved for up to three consecutive years, as determined by the SLO Downtown
Association, at which time the application may be renewed.
6. When a contract is not renewed by an organization, all local non-profit agencies
will be provided an opportunity to apply for the vacancy, pursuant to the terms of
the policy.
7. All participants' artwork and messages will be subject to approval by the SLO
Downtown Association to insure consistency with the policy.
9:8. Any art changes to flags will be billed to the permittee.
9. The Downtown Association is responsible for coordinating installation of all flaw
in the downtown area
PROCEDURE
Organizations shall apply to the SLO Downtown Association at any time during the year.
Applications will be reviewed by the SLO Downtown Association Beaut ien Design
Committee and are subject to acceptance on a first-come, first-served basis. Applications
are available at the SLO Downtown Association office located at 1108 Garden Street,
Suite 289210. If accepted, a permit will be issued with one copy given to the permittee
and one filed at the SLO Downtown Association office.
T
ATTACHMEW 3
Parks and Recreation Commission
MINUTES
City/County Library Conference Room, 990 Palm Street
Wednesday, November 3`d, 2004 7:00 p.m.
CALL TO ORDER: Chair Peter Dunan called the meeting to order at 7:00 p.m.
ROLL CALL: Chair Pete Dunan, Commissioners: Gary Clay, Bill Pyper, Don Dollar, Ty
Griffin,John Knight, and Jill Lemieux.
ABSENT: None
STAFF: Director Paul LeSage,Linda Fitzgerald, Christine Wallace, and Ashley Blake.
CONSIDERATION OF MINUTES:
The minutes of the October 6, 2004 meeting were amended and approved as submitted.
PUBLIC COMMENT PERIOD: .
Marie Foley—commented on the correction of minutes.
Jim Foley— stated the Library conference room should have signs for citizens to find with more ease
and the website should have more of a direct path for agendas to be found.
1. Volunteer of the Month
Chair Dunan presented John Pastori as the Volunteer of the Month.
2. Banner and Flag Policy
LeSage introduced Linda Fitzgerald, Recreation Manager, who presented this staff report.
Commission discussed the item
Recommendation:
Approve revisions to the City's Banner and Flag Policy and Procedures.
L(Griffin/Pyper: unanimous).
3. aguna Lake Dredging Project
LeSage presented this staff report.
Public Comment:
SLO resident—stressed importance of dredging to keep the lake health.
SLO resident—encouraged Commissioners to go through with the dredging.
SLO resident—supported dredging.
SLO resident — encouraged Commission to dredge the lake to prevent another federal disaster when
rain begins.
SLO resident—urged for the lake to be dredged to converse the beauty it gives to San Luis Obispo.
SLO resident—wants the lake dredged to preserve the park and park activities.
l.•IPanFs&Rec Commission120041Minu[es111.03.04 minutesdar�S i/S,
ATIACHMEW 4
SLO Downtown Association
Board of Directors
9 November 2004
City Council Hearing Room
Minutes
Present
Brad Bilsten
Tom Swem
Bob Seeley
Jeff Langford
Kathi Main
Frank Merson
Alex Gough
Tunny Ortali
Ellen Henry
Brandon Downing, ex officio
Dave Booker, ex officio
Deborah Cash, staff
Kristin Ansari, staff
Betsy Kiser
Christine Wallace
Call to order by Bilsten 7:40 AM.
Motion to approve minutes by Ortali, 2nd by Main, PAIR
Marketplace
Bilsten indicated letter from Dalidio to businesses is in packet; Cash stated Board should
consider white paper closer to vote on issue
Langford suggested coordinating issues with Save SLO coalition
Merson
Holiday Shopping Guide
Cash reviewed progress of publication
Trout Art Update
Kiser said artists have submitted great designs, need sponsors to buy fish
City 2 Year Goals Parking
Swem said north area is equal area of concern; thinks city will not be lead agency on
NARF, state or county move forward with that
Main: Palm/Nipomo needs to be at top of list, Ortali said if wait to research Wells Fargo,
won't have a structure
Swem: private enterprise may build structure on Wells Fargo
Motion to submit Palm Nipomo site for next garage as#1 parking goal and cost analysis
for Wells Fargo, by Main 2°d by Merson, Swem amend motion to support PN and
separate item for North Area,
Amend to submit Palm Nipomo for site for next garage as#1, 2°d by Langford, PAIF.
Research acquiring Wells Fargo property
Nominating Committee
Main asked all those serving who are up for reelection to please stay on.
Committee: Swem, Booker, Gough, Bilsten,Main,
Ortali
8 AM 17`h McLintock's (Cash will bring business list print
out)
Fiesta del Sol
Ansari gave review of new proposed event;
Seeley suggested salsa dance lessons
Swem: suggest restaurants carry theme into evening
Booker suggested Latino outreach committee
Ortali suggested keeping end early to not lose volunteers
Banner flags
Christine Wallace reviewed changes to policy.
Motion to approve changes Swem, 2nd by Langford, PAT.
Holiday Volunteers
Ansari passed around list asked all Board members to sign up
Carnegie Library 100 years
Alex Gough volunteered to participate on committee, Cash will hook up with Ron Clarke
Promotions Coordinator Report
Ansari reported on holiday activities
Concerts in the Plaza call for bands goes out in January
Design Committee
Seeley reported committee will sponsor a trout
Committee will have a retreat in December to talk about next two years' work
Pier One Bldg Carl Kunderts estate owns building ?Janelle Buttery?
Gough said makes sense where space is committed to future use and not distract lease
opportunity with lease display,identify those buildings where future of building is known
Swem or Gough can supply names of property owners
CS=�7