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HomeMy WebLinkAbout05-13-2015 TBID C4SLOTBID AGENCY REPORT May 2015 HAPPENING NOW: • Celebration Weekend Planning • New photography/videography • SAVOR Bag Design/Production • New order ShareSLO Sunglasses • SIXEL comeback card, gift coordination • SLO rack card design • Helium integration • Festival Mozaic promotion SANLUISOBISPOVACATIONS.COM UPDATES • Page updates: • SLO Jazz Fest • Roll Out the Barrels • Cal Poly Open House • SLO Concours • Barrels in the Plaza e-newsletter • Getaway Giveaways & e-blasts: • Eroica • Cal Poly Open House SHARESLO UPDATES • Community blog posts: • Race Week: What to Eat and When • A Beginner’s Obstacles • Events attended by influencers: • Earth Day Food & Wine Festival • SLO Marathon • Roll Out the Barrels PARTNERSHIP/SPONSORSHIPS • SLOTBID throws out first pitch at Hotelier Appreciation Baseball Game at Cal Poly • Festival Mozaic StayinSLO promotion • ShareSLO/SLO Vacations presence at: • Roll Out the Barrels • SLO Marathon • Cal Poly Open House • Eroica • CCTC blog posts • Take home something sweet from Cal Poly’s open house • SLO is rolling out the barrels April 30 LOOKING AHEAD: • ShareSLO Influencers Cal Poly Baseball Game May 15th • Event attendance SLO Jazz Festival May 16 • Event attendance SLO Concours May 29-31 • Celebration Weekend June 6-7 • Festival Mozaic July 16-26 • SAVOR Promotion – website, social, e-blast, banners METRICS OVERVIEW April 2015 SESSIONS PAGE VIEWS UNIQUE VISITORS REFERRALS SanLuisObispoVacations.com 9,912 25,692 7,992 slocity.org m.sanluisobispovacations.com tripadvisor.com ShareSLO.com 1,666 3,048 1,370 m.facebook.com l.facebook.com facebook.com GOSLO Mobile Experience 2,700 5,653 2,462 slocity.org Travelwithkids.about.com m.facebook.com FACEBOOK New Fans Total Fans Total Reach Average Reach per post Average Daily Page Engaged Users Total Engagements 2,218 23,631 360,634 588 295 1,168 TWITTER New Followers Total Followers Total Engagements #ShareSLO 293 2,817 410 401 INSTAGRAM New Followers Total Followers Total Engagements 147 1,758 1,525