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��� . . �..�..�� ,`�.....�. REPORT
DATE: JULY 8, 2015
/\pP SUMMARY
The SLO Happenings app has continued with a
solid rate of monthly downloads. During the
month of June, the app had 420 total
downloads, 2,940 sessions and 3,006 page
views. The splash page continued to direct
iPhone and Android users to their appropriate
app stores for instant downloading.
ADVERTISING
Media Outlet
Facebookad for Facebook Page Likes
Facebookad for Splash Page
Video ads
SOCIAL MEDIA
Impressions Clicks Click-thrurate
22,479 894 3.996
71,855 1,064 1.5%
121792 7'858 interactions including
clicks, slTares, etc.
In June, we posted upcoming events and information on the Facebook page 5-6 times per week.
During the rnonMl of June, we gained 689 additional likes, which brought our total likes to 20,201.
Our average weekly reach, which is the number ofunique people who saw any content from our
page, was Z6,O17.
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Facebook Likes
25000 -
-
20000
15000 -
10000 -
-
5000
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