HomeMy WebLinkAboutC4SLOTBID AGENCY REPORT July 2015
HAPPENING NOW:
• SAVOR planning
• SAVORSLO100 promotion (e-blasts, social, blogs)
• Festival Mozaic promotion/events
• Central Coast Pride 2015
• Photography/videography project
• Arizona/CP promotion opportunity
• Helium Integration
SANLUISOBISPOVACATIONS.COM UPDATES
• SAVOR page
• Central Coast Pride 2015 page
• Railroad Museum & Festival page
SHARESLO UPDATES
• Daily community management
• New approach to social look/feel
PARTNERSHIP/SPONSORSHIPS
• Cal Poly sponsorship fulfillment underway
• CCTC Blog Posts:
• Visit the Historic San Luis Obispo Railroad
Museum
• See a show, or two, at the Sunset Drive-In
• Concerts in the Plaza back for 20th Year in
SLO
• SAVOR big savings when you book your
stay in SLO
EVENTS
• Sunset Celebration Weekend
LOOKING AHEAD:
• Videography/Photography Project
• Website rebuild – creative brief, content
inventory, wireframes
• SAVOR 2015
METRICS OVERVIEW June 2015
SESSIONS PAGE VIEWS UNIQUE
VISITORS REFERRALS
SanLuisObispoVacations.com 7,999 21,380 7,134
slocity.org
m.sanluisobispovacations.com
centralcoast-tourism.com
ShareSLO.com 822 1,166 708
m.facebook.com
l.facebook.com
sanluisobispovacations.com
GOSLO Mobile Experience 2,318 5,065 2,092
m.facebook.com
slocity.org
search.yahoo.com
FACEBOOK
New Fans
Total Fans
Total Reach
Average Reach per post
Average Daily Page Engaged Users
Total Engagements
1,604
27,541
353,771
2,149
268
2,973
TWITTER
New Followers
Total Followers
Total Engagements
#ShareSLO
40
2,942
286
289
INSTAGRAM
New Followers
Total Followers
Total Engagements
#ShareSLO
225
2,217
1,496
1,646