HomeMy WebLinkAboutC4SLOTBID AGENCY REPORT August 2015
HAPPENING NOW:
• Website Rebuild – creative development
• SAVOR artwork & planning
• Visitors’ Brochure & Map
• Videography – SLO Symphony coordination
• Event worksheets
SANLUISOBISPOVACATIONS.COM UPDATES
• Ongoing site updates
• Events updates
• Ongoing SEO
SHARESLO UPDATES
• Community Blog Posts:
- Top 5 Reasons to Add San Luis Obispo
Farmers’ Markets to Your Summer Schedule
- Learning the Art of Hand Lettering
- Batter Up! SLO Blues Baseball
• Ongoing Community Management
• Events attended:
- Special Olympics Dinner for UAE Athletes
- Festival Mozaic
• Facebook advertising
PARTNERSHIP/SPONSORSHIPS
• SLO Wine Newsletter content provided
• Cal Poly Athletics:
- Radio scripts
- Program ad
- E-blast banner ad
• CCTC Blogs:
- San Luis Obispo offers a wide variety of
eateries
- Mission San Luis Obispo de Tolosa: More
than an old church
- Visit historic San Luis Obispo Railroad
Museum
LOOKING AHEAD:
• Helium launch
• Creative review for website
• SAVOR Central Coast
• Completion/printing of Itinerary Inspiration &
Map visitors’ guide
METRICS OVERVIEW
SESSIONS PAGE VIEWS UNIQUE
VISITORS REFERRALS
SanLuisObispoVacations.com 8,803 23,283 7,677
slocity.org
m.sanluisobispovacations.com
centralcoast-tourism.com
ShareSLO.com 1,225 1,797 1,107
m.facebook.com
facebook.com
l.facebook.com
GOSLO Mobile Experience 2,578 5,440 2,341
m.facebook.com
slocity.org
centralcoast-tourism.com
FACEBOOK
New Fans
Total Fans
Total Reach
Average Reach per post
Average Daily Page Engaged Users
Total Engagements
1,967
29,563
544,457
2,678
316
1,543
TWITTER
New Followers
Total Followers
Total Engagements
#ShareSLO
17
2,955
568
365
INSTAGRAM
New Followers
Total Followers
Total Engagements
#ShareSLO
271
2,488
2,457
1,592
August 2015