HomeMy WebLinkAboutC4SLOTBID AGENCY REPORT September 2015
HAPPENING NOW:
• Media planning
• Website rebuild – creative development
• SAVOR planning – final details & deliverables
• PR/Marketing collaboration planning
• Cow Parade planning
• Video review, revisions and music
• Event worksheets
• Visitors Brochure
SANLUISOBISPOVACATIONS.COM UPDATES
• Ongoing site updates
• Events updates
-via dei Colori SLO
-Labor Day Getaway
-Thursday Night Farmers’ Market
• Events updates
SHARESLO UPDATES
• Community Blog Posts
-SLO Beach Tasting
-Say Cheese!
-Festival Mozaic Family Concert
-Festival Mozaic’s Portland Cello Project (2)
• Ongoing Community Management
• Events attended
-Mac & Cheese Festival in Avila
PARTNERSHIP/SPONSORSHIPS
• Cal Poly Athletics:
-:15 ShareSLO video provided
-CP Alumni copy in e-blast
-CP Athletics banner ad in e-blast
• CCTC Blogs:
-Welcome back Cal Poly Mustangs and
Parents
-Come visit us at SAVOR the Central Coast
LOOKING AHEAD:
• Helium launch
• Creative review for website
• SAVOR Central Coast
METRICS OVERVIEW
SESSIONS PAGE VIEWS UNIQUE
VISITORS REFERRALS
SanLuisObispoVacations.com 7,251 19,521 6,321
slocity.org
m.sanluisobispovacations.com
centralcoast-tourism.com
ShareSLO.com 1,508 2,174 1,372
m.facebook.com
facebook.com
l.facebook.com
GOSLO Mobile Experience 1,529 3,274 1,369
slocity.org
m.facebook.com
centralcoast-tourism.com
FACEBOOK
New Fans
Total Fans
Total Reach
Average Reach per post
Average Daily Page Engaged Users
Total Engagements
1,669
31,246
175,837
2,145
169
2,283
TWITTER
New Followers
Total Followers
Total Engagements
#ShareSLO
40
2,984
472
388
INSTAGRAM
New Followers
Total Followers
Total Engagements
#ShareSLO
356
2,844
2,452
1,684
August 2015