HomeMy WebLinkAboutC4SLOTBID AGENCY REPORT September 2015
HAPPENING NOW:
• Media planning for 2015-2016
• SAVOR wrap up
• Website Rebuild – development
• Cow Parade Planning
• Finalizing videos
• Brochures are done!
SANLUISOBISPOVACATIONS.COM UPDATES
• New pages
-Celebrate Harvest on the Central Coast
-Central Coast Railroad Festival
• Ongoing SEO
SHARESLO UPDATES
• Joined Snapchat
• Community blog posts
-Favorite On-the-Go Eats in San Luis Obispo
-Favorite Wineries in SLO
-SLO it Down and SAVOR the Central Coast
-Painting the Town
-Festive Fall Things to Do in San Luis Obispo
• Ongoing community management
• Events attended
-SAVOR the Central Coast
PARTNERSHIP/SPONSORSHIPS
• Cal Poly Athletics
-New rotating graphics submitted for LED
banner at Mott Gym
-Banner ad in Sept. newsletter
-Facebook post on CP Athletics re: SAVOR
-Soccer Visiting Teams Guide
• CCTC Blogs
-ShareSLO Picture of the Week (x4)
-All Aboard for the Central Coast Railroad Festival
-SAVOR Weekend Passes $50 off
LOOKING AHEAD:
• Website launch
• New business traveler ads
• Harvest on the Coast
METRICS OVERVIEW
SESSIONS PAGE VIEWS UNIQUE
VISITORS REFERRALS
SanLuisObispoVacations.com 6,115 15,280 5,421
slocity.org
m.sanluisobispovacations.com
m.facebook.com
ShareSLO.com 4,356 5,271 3,845
m.facebook.com
facebook.com
l.facebook.com
GOSLO Mobile Experience 1,482 3,148 1,385
slocity.org
shareslo.com
centralcoast-tourism.com
FACEBOOK
New Fans
Total Fans
Total Reach
Average Reach per post
Average Daily Page Engaged Users
Total Engagements
3,111
34,397
559,481
4,224
417
4,892
TWITTER
New Followers
Total Followers
Total Engagements
#ShareSLO
46
3,030
262
275
INSTAGRAM
New Followers
Total Followers
Total Engagements
#ShareSLO
422
3,266
3,147
2,002
August 2015