HomeMy WebLinkAboutC4SLOTBID AGENCY REPORT November 2015
HAPPENING NOW:
• 2015-2016 media underway
• 2015-2016 events planning
• Website announcement e-blast
• Tradeshow strategizing
• Beer, wine maps for website
• San Diego E-blast #2
• Cal Poly Alumni E-blast & Alumni Getaway
Giveaway
• SLO County Visitors Guide Ad
• San Francisco Chronicle Ad
• Horizons Ad and Times Square Video
• Pre-rolls
• December ShareSLO Blog Posts
SLO VACATIONS
• New website launched
• Helium integration underway
• Ongoing SEO
SHARESLO UPDATES
• Community blog posts
-Harvest on the Coast
• Ongoing community management
• Events attended
-Harvest on the Coast
PARTNERSHIP/SPONSORSHIPS
• SLO Chamber
-Debuted new video at Good Morning SLO
• Cal Poly Athletics
-Basketball Suite Event for TBID hoteliers
-CP Athletics Facebook Page post
• Cal Poly Alumni E-blast & Alumni Getaway
Giveaway
• Events
-Deliverables coordination with currently
sponsored TBID events
LOOKING AHEAD:
• Website Helium integration
• Holidays planning & ads
• ShareSLO Chef Series
• 2016 Tradeshows
SESSIONS PAGE VIEWS UNIQUE
VISITORS REFERRALS
SanLuisObispoVacations.com 11,537 26,522 10,158
slocity.org
m.facebook.com
facebook.com
ShareSLO.com (Nov. 1 – 19)1,523 1,959 1,393
m.facebook.com
facebook.com
l.facebook.com
GOSLO Mobile Experience 2,556 3,786 2,421
tpc.googlesyndication.com
slocity.org
smithsonianmag.com
FACEBOOK
New Fans
Total Fans
Total Reach
Average Reach per post
Average Daily Page Engaged Users
Total Engagements
768
36,492
289,787
6,412
296
4,801
TWITTER
New Followers
Total Followers
Total Engagements
#ShareSLO
39
3,106
200
264
INSTAGRAM
New Followers
Total Followers
Total Engagements
#ShareSLO
397
4,083
3,387
1,978
YOUTUBE SLO Promo Video 12,064
METRICS OVERVIEW November 2015