HomeMy WebLinkAboutAgendaCity of San Luis Obispo, Agenda, Tourism Business
Improvement District Board
Any writings or documents provided to a majority of the TBID Board regarding any item on this agenda will be made available for public
inspection in the Administration office of the City of San Luis Obispo at 990 Palm Street during normal business hours.
TBID Board Agenda
Wednesday, January 13, 2016
10:00 A.M.
City Hall- Council Hearing Room
CALL TO ORDER: Chair Nipool Patel
PUBLIC COMMENT: Each speaker is limited to two minutes of public comment for items not on
the agenda. Public comment for each agenda item will be called for separately and is also limited to
2 minutes per speaker.
State law does not allow the board to discuss or take action on issues not on the agenda, except that
members of the board may briefly respond to statements made or questions posed by the person
giving public comment. Staff may be directed by the board to follow-up on such items and/or place
them on the next board agenda.
CONSENT ITEMS
C.1 Minutes of Regular Meeting on Wednesday, December 9, 2015
C.2 Smith Travel Report
C.3 Chamber Public Relations Report
C.4 BCA + StudioGood Marketing Report
C.5 Chamber Visitor Center Report
C.6 TOT Report
PRESENTATIONS
1. MARKETING AGENCY QUARTERLY REPORT 15 mins
Representatives from BCA + StudioGood will present the activity report for the marketing
activities over the previous quarter for the SLO TBID.
2. CHAMBER OF COMMERCE QUARTERLY REPORT 15 mins
Representatives from the SLO Chamber will present the activity report for the public relations
and phone/availability contracts from the previous quarter for the SLO TBID.
3. SLO WINE MID YEAR REPORT 15 mins
Representatives from the SLO Wine Country Association will present the activity report for the
annual partnership contract status with the SLO TBID.
BUSINESS ITEMS
Public comment will be taken for each individual agenda item. Each speaker will be limited to two
minutes of public testimony.
1. HOMESTAY MEMBER WEBSITE REPRESENTATION 10 mins
The Board will receive a proposal from Studio Good for the listing of the Homestay properties
on the tourism website, SanLuisObispoVacations.com.
2. HELIUM LAUNCH APPROVAL 10 mins
The Board will review the final Helium demonstration for the consideration to launch the system
on the website.
3. SUPPLEMENTAL ADVERTISING OPPORTUNITIES 20 mins
The Board will receive a presentation from their marketing agencies, BCA/Studio Good on
supplemental advertising opportunities for their consideration.
4. CENTRAL COAST TOURISM COUNCIL RETREAT SPONSORSHIP 10 mins
The Board will consider a sponsorship commitment for the hosting of the Central Coast Tourism
Council Annual Planning Retreat.
5. MID-YEAR EVENT PROMOTION FUNDING RECOMMENDATIONS 10 mins
The Marketing Committee will present the funding recommendations for the 2015-16 Mid-Year
Events Promotion sponsorship program.
TBID LIAISON REPORTS & COMMUNICATION
At this time board members make announcements, report on activities, refer to staff issues for study and
report back to the board at a subsequent meeting.
1. HOTELIER UPDATE – Liaison Reports
2. MANAGEMENT COMMITTEE UPDATE – Minutes: December 22,2015
3. MARKETING COMMITTEE UPDATE – Refer to item B5
4. PCC UPDATE –Minutes: December 9, 2015
5. VISIT SLO COUNTY UPDATE – Liaison Reports
6. TOURISM PROGRAM UPDATE – Staff Report
ADJOURN.
POSTING STATEMENT: I, Molly Cano, Tourism Manager, do hereby certify that on January 8,
2016, by 5:00 p.m., a true and correct copy of this agenda was posted on the bulletin board outside
City Hall. Internet access to agendas and related material is available at www.slocity.org.