HomeMy WebLinkAboutC4SLOTBID AGENCY REPORT December 2016
HAPPENING NOW
• Restaurant Month
• Festival Mozaic WinterMezzo
• Rainy Day Promotion 2017
• Travel & Adventure Tradeshow Promotions
& Planning 2017
• SLO Craft Beer Fest Paid Media
• SLO Jazz Fest Paid Media
• New Photography
SLO VACATIONS
• Updated Pages
-Restaurant Month
-Beaches
-SLO Jazz Fest
• Fixed Broken Links
• Staged Site Enhancements
EMAIL
• December Perk Email, offering San Luis Obispo
ornament
• Last Call Lodging Loyalty Email
• 800 new leads
SHARESLO
• Community Blog Posts
-SLO Holiday Gift List (updated)
-SLO in the News: October
-SLO Little Theatre Experience
-Top 5 Things to Do in Downtown SLO
-SLO in the News: November
PARTNERSHIPS:
• CCTC
-Updated events listing through March
SLOTBID AGENCY REPORT December 2016
LOOKING AHEAD
• Lodging Loyalty Program – Ongoing
updates
• SLO Craft Beer Fest
• Tradeshows
• SLO Film Fest Sponsorship
• Matador & Buzzfeed Co-Ops
SLOTBID AGENCY REPORT December 2016
SESSIONS PAGE VIEWS USERS REFERRALS
SanLuisObispoVacations.com 19,541 34,240 16,797
m.facebook.com
slocity.org
facebook.com
GOSLO Mobile Experience 30 80 27
FACEBOOK
New Fans
Total Fans
Total Reach
Average Reach per post
Average Daily Page Engaged Users
Total Engagements
2,114
57,495
844,570
6,136
676
4,249
TWITTER
New Followers
Total Followers
Total Engagements
#ShareSLO
24
3,577
378
172
INSTAGRAM
New Followers
Total Followers
Total Reach
Average Reach per post
Total Engagements
#ShareSLO
268
9,175
101,424
2,415
9,971
3,119
YOUTUBE SLO Promo Video 27,248