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Management Committee
Meeting Minutes
February 21, 2017 – 3:00 pm
City Hall - Council Hearing Room
990 Palm Street, San Luis Obispo
PRESENT: Clint Pearce, LeBren Harris, Nipool Patel
STAFF PRESENT: Molly Cano, Tourism Manager; Liesel Kuehl, Tourism Coordinator
Call to order time: 3:02pm
BUSINESS ITEMS
1. Contractor Proposal Discussion
The committee discussed ideas and refinements to existing contracts and partnerships. The
committee discussed how the partnership with SLO Wine differs with other partnerships they
have and directed staff to see if the Board is receiving a return on its investment. Staff will
confirm how the Board’s contract with SLO Wine differs with competing contracts. The
committee also discussed the contract with the Chamber to see if there are any new interests the
committee would like to target. The committee discussed interest in targeting the Central Valley
and more contact between hotels and the Chamber to stay up-to-date with any events. The
committee also discussed the existing contract with Cal Poly Athletics and the options of
adjusting it. The committee discussed assigning a dollar amount to Cal Poly for a year, changing
rates to room nights, or creating a tier system for hotel prices. The committee also discussed how
to determine what the biggest value is to the city to keep a connection between Cal Poly and the
TBID for future contract changes. Staff will discuss with Cal Poly and other contractors in
preparations for proposal presentations.
2. STR Report Options
The Management Committee discussed the current STR Reports based on monthly and weekly
reporting data. With this current contract, the committee has the option to change these weekly
reports to daily reports with no change in price. The committee agreed to make this change to
receive daily reports. The committee would like staff to research the price difference in receiving
reports on segments to determine if it can be budgeted for the next fiscal year.
3. Management Committee Initiative Assignments
The Management Committee tabled the discussion of priorities and actions for the updated
Strategic Plan for the next Marketing Committee Meeting.
4. New Business Items
a. Committee Discussion
b. Future Agenda Items
c. Next Meeting Date: March 28 at 3:00 pm
Meeting was adjourned at 4:00 pm.