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HomeMy WebLinkAboutC9 Promotional Coordinating Committee Special Meeting Minutes Sunday, February 4, 2017 2:00 pm Sand Inn & Suites CALL TO ORDER: Interim Chair Jill LeMieux PRESENT: LeMieux, Loosley, Wilkins, Lewis, Palazzo, Levi STAFF PRESENT: Molly Cano, Tourism Manager BUSINESS ITEMS 1. STRATEGIC PLANNING WORKSHOP #2 The committee held the second of three strategic planning workshop sessions to develop the PCC Strategic Plan. This session was the Practical Vision workshop. See the attached data. City of San Luis Obispo Promotional Coordinating Committee Practical Vision Workshop, February 4, 2017 “What do we want to see in place in the next two to three years as a result of our actions?” Strengthened External Relations Enhanced Programming & Content Established City Partnerships Enhanced Community Engagement Increased Awareness & Support of PCC New, Vibrant Projects Effective GIA Program Program Evaluation  Support public art i.e.- cows/painted boxes  Identify partnerships for beautification projects  Partnerships with Community Foundation, Art Obispo/Cultural orgs, City-Park & Rec, etc.  Bridge between the community & visitors  Map/list promo of current public features (public art, temp displays, walking tours  Community academy? Learn about where you live  Support Plaza and Cultural Center downtown  Neighborhood support  Identify other ways to better the community (not just events)  PCC members engaged in $ ask Council  Educate community of what PCC does (scope)  Community informed of PCC accomplishments  Locals are aware that we exist  Stop saying PCC- make people say it  More funding  Council & staff buy in of the PCC vision  More events/activities that benefit all residents!  Service businesses we haven’t been  Projects that the committee is passionate about  Visitors & Residents: Free Wi-Fi downtown  Support evening events- next anchor attraction (local & visitor friendly)  Vibrant tourist destination  Best way to fund marketing services for GIA  Workshops to support GIA applicants with other agencies  Effective help to non-profits  Understand & evaluate the way we handle PR  Next generation SLO Happenings- not just an app. This data was created in response to the above focus question by members of the City of SLO PCC. The center columns are the areas where the most consensus was reached by the most data produced by the group. The facilitated process utilized was a ToP® Practical Vision Consensus Workshop, a method of the Institute of Cultural Affairs. Facilitator: BethMarie Ward, CTF, www.regenerategroup.com.