HomeMy WebLinkAbout7/18/2017 Item 14, Pringle
Christian, Kevin
From:Brendan Pringle <brendan@slocal.com>
Sent:Monday, July 17,
To:E-mail Council Website
Cc:Chuck Davison
Subject:Letter of Support - San Luis Ranch Project
Attachments:VSC San Luis Ranch Project Support Letter.pdf
Dear Councilmembers,
Please find attached a letter of support for the Avila Ranch project from Visit SLO CAL.
Thank you,
Brendan Pringle
Brendan Pringle | Operations Manager
Visit SLO CAL
Brendan@SLOCAL.com
O: 805.541.8000 | C: 805.801.7633
SLOCAL.com
1
July 17, 2017
City of San Luis Obispo
Attn: City Council
990 Palm Street
San Luis Obispo, CA 93401
Subject: Support for San Luis Ranch Project
Dear Councilmembers,
I am writing to express Visit SLO CAL’s support for the San Luis Ranch project. As the countywide
destination marketing organization, we understand the importance of workforce housing to our county.
About 30,000 commuters drive into San Luis Obispo every day to work. The county tourism industry
supplies approximately 17,820 jobs to residents of the county – about 1 out of 8 total jobs – and many of
these jobs are in San Luis Obispo. Employees need to be able to live in the communities in which they
work, and workforce housing efforts like that of San Luis Ranch project make that possible.
The features of this project align with the current housing demand in San Luis Obispo. San Luis Ranch’s
supply of mid-priced housing helps fill the current gap in housing product in San Luis Obispo, and priority
given to those who work in San Luis Obispo will directly benefit local workers. Moreover, the added bonus
of new parks, bike paths, trails and traffic improvements make this a win-win for the entire San Luis
Obispo community.
A key strategic imperative for our organization is to advocate for development of tourism infrastructure.
The San Luis Ranch project is an opportunity for San Luis Obispo to take the lead on workforce housing
and accommodate this growing sector, which generated $61.7 million in local tax revenue for the
communities throughout the County.
Please take this opportunity to approve this investment in San Luis Obispo’s future.
All the Best,
Chuck Davison
President & CEO
Visit SLO CAL