HomeMy WebLinkAboutQ1 2018-19_PCC ReportSAN LUIS OBISPO CHAMBER OF COMMERCE
QUARTERLY REPORT
Q1 2018-19
7 DAYS A WEEK
Sunday-Wednesday
9:30 a.m. –5 p.m.
Thursday-Saturday
9:30 a.m. –6 p.m.
1 -877-SLO-TOWN
SERVING
YOUR GUESTS
July
2018
August
2018
Sept.
2018
Q1
2017-18
Q1
2018-19
Visitors Served
(Walk-Ins)6,196 5,833 5,723 18,641 17,752
Farmers’ Market 2,000 2,000 1,000 5,000 5,000
Emails 427 462 478 1,324 1,367
Phone Calls 561 594 589 1,634 1,744
GUEST SERVICES
Q1 2018-19
0
100
200
300
400
500
600
700
800
900
Jul-18 Aug-18 Sep-18 Q1 17/18 Q1 18/19
Events
EVENTS PROMOTED
THROUGH THE VISITOR CENTER
DEMOGRAPHICS
Who are our guests?
0
200
400
600
800
1000
1200
1400
1600
AsiaEuropeAuz/NzUKCanSouth AmerWest CoastEast CoastS-WestMidwestSouthN. Ca.S. Ca.Central CoastCentral ValleyInland EmpireQ1 2018-19
Q1 2017-18
GRANTS IN AID
GIA
MARKETING SUPPORT
SUPPORT INCLUDES:
Press Releases
Social Media Promotion
Inclusion in Event Calendars
Inclusion in Event Releases
Meeting in person or by phone
Selling tickets through the Visitor Center
Promotion through the Visitor Center
20 of the 27 groups served to date
GIA
MARKETING SUPPORT
PR HIGHLIGHTS
PUBLIC RELATIONS
ROAD TRIP
PUBLIC RELATIONS
GETAWAY
PUBLIC RELATIONS
DESTINATION
PUBLIC RELATIONS
Q1 BY THE NUMBERS
July August September Q1 2018-19
Placements 25 20 17 62
Potential Reach 56,335,079 70,956,912 6,782,780 134,074,771
QUESTIONS?