HomeMy WebLinkAbout07-16-2019 Item 15 - PBID Withdrawal
Department Name: Administration
Cost Center: 1004
For Agenda of: July 16, 2019
Placement: Business
Estimated Time: 60 minutes
FROM: Greg Hermann, Deputy City Manager
Prepared By: Charlene Rosales, Economic Development Manager
SUBJECT: WITHDRAWAL OF PROPERTY BASED IMPROVEMENT DISTRICT
PETITION BY DOWNTOWN SLO
RECOMMENDATION
Receive and file the withdrawal of the Property Based Improvement District petition by
Downtown SLO.
DISCUSSION
Downtown Vitality is a Major City Goal in the 2019-2021 Financial Plan and was an Other
Important Objective in the 2017-19 Financial Plan. As a part of the development of the 2017-19
Financial Plan, Downtown SLO (DSLO) requested and received funding to explore the
feasibility of creating a Property Based Improvement District (PBID) to enhance services,
cleanliness, and safety in the downtown.
A PBID may be establishment pursuant to the state law, the “Property and Business
Improvement District Law of 1994”, and is a flexible financing tool for creating private-sector,
self-governed management districts that provide ambassador programs, maintenance services
and beautification programs above and beyond the baseline services currently provided by cities.
DLSO developed the PBID proposal through a coalition of property and business owners, as a
proposed benefit assessment district designed to improve and convey special benefits to
properties within the central business district of downtown San Luis Obispo. DSLO’s PBID
Steering Committee developed a Boundary Map and Management District Plan to guide those
efforts.
Written petitions were distributed to property owners of record in May 2019, along with a
Management District Plan summary describing the district boundary, assessment, and services of
the PBID. On July 1, 2019, DSLO delivered a memo to the City indicating support from more
than 50% of the property owners, which is the threshold required by law to initiate a PBID.
Those results were independently verified by the City Clerk. In total, 38 petitions in support of
the district formation were submitted representing 62 parcels, which represent 52.74% of the
total proposed assessments. Those petitions are on file with the City Clerk.
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Item 15
On July 9, 2019, the City received notification (Attachment A) from DSLO withdrawing the
petition for the PBID. As outlined in the notification, while Downtown SLO received support for
the PBID there was a desire for greater understanding and support across their membership, and
the community at large, about the PBID assessment and its potential formation.
This withdrawal will cease all efforts to form a PBID.
Previous Council Action
On March 19, 2019, the City Council (3-0, Council Members Christianson and Gomez recused)
received the report on the feasibility of forming a PBID for downtown and authorized the City
Manager to participate in the petition and ballot process in support of the formation on the City’s
behalf.
Policy Context
1. Council adopted “Downtown Vitality” and “Fiscal Sustainability and Responsibility” as
Major City Goals for 2019-21 (February 4, 2019) including a work program item to support
the implementation of a PBID.
2. During the 2017-19 Financial Plan development process, the City Council received a request
from DSLO for funding for a feasibility study for a PBID. The Council identified
“Downtown Vitality” as an “Other Important Objective” and included in its work program a
grant of up to $75,000 for DSLO to hire a consultant to complete this work.
Public Engagement
DSLO has conducted community awareness and engagement for this effort through direct
outreach to property owners and business operators, stakeholder meetings, a field trip to two
other PBIDs in like communities, a survey of members within the existing downtown business
improvement district and three public forums. DSLO has continuously engaged its Steering
Committee, its members on other DSLO committees and its board of directors on the potential
PBID formation throughout the past two years.
As a result of the launch of the petitioning process, DSLO staff has been conducting
presentations with local community service groups and business organizations and corresponded
and/or taken in-person meetings with individual residential and commercial property owners.
Upon hearing input from residential property owners, several changes were made to the proposed
boundary and assessment model for single family residential and nonprofit property owners.
As referenced in Attachment A, continued engagement during the petition process with the
public and businesses within the existing district led the DSLO Board of Directors to conclude
that additional support beyond the required threshold was important for the overall success of the
program and that the petition should be withdrawn.
CONCURRENCES
This recommendation has the concurrence of the Administration Department.
ENVIRONEMENTAL REVIEW
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Item 15
Withdrawal of the PBID petition does not constitute a “Project” under the California
Environmental Quality Act (CEQA) Guidelines Sec. 15278.
FISCAL IMPACTS
Budgeted: Yes Budget Year: 2019-20
Funding Identified: N/A
Fiscal Analysis:
Funding
Sources
Total Budget
Available
Current Funding
Request
Annual
Ongoing Cost
General Fund $62,233 $0 $0
Fees
Other (Parking
Enterprise Fund):
$24,000 $0 $0
Total $86,233 $0 $0
Given the withdrawal of the PBID there is no current funding request or annual ongoing cost.
The City will explore options to repurpose the money allocated toward this effort to continued
downtown maintenance and support of other Downtown Vitality Major City Goal work program
tasks.
Attachments:
a - PBID Memo to Council - July 9
Packet Pg. 243
Item 15
Downtown SLO
1135 Chorro Street | San Luis Obispo, CA 93401 | Phone: (805) 541-0286 | Fax: (805) 781-2647
Reachus@DowntownSLO.com | DowntownSLO.com
MEMO – July 9, 2019
To: San Luis Obispo City Council
Re: Proposed Property-Based Business Improvement District, July 16 City Council Meeting
From: Bettina Swigger, CEO, Downtown SLO
As of July 9, Downtown SLO has collected the requisite number of petitions necessary to legally move
forward to request that the San Luis Obispo City Council move forward with an election to create a new
Property Based Improvement District (PBID). However, the Board of Directors of Downtown SLO voted
today to withdraw from the next steps towards formation of this new district.
While PBIDs have been successfully implemented in more than 100 cities across the state, and more
than 1,000 exist in North America, questions have surfaced in our community and this issue has become
divisive. Our goal as an organization has always been and must remain to present a unified voice for the
businesses in the downtown.
Through our extensive outreach process, we gathered strong support for the formation of a PBID, but
we want to ensure that our broader membership and the community at large have a greater
understanding of the value of the PBID assessment and the positive impacts.
As downtown continues to evolve, with a healthy mix of longtime and new businesses, and more
opportunities for residents and visitors to enjoy local businesses, our primary directive must be to
continue to foster an economically vibrant downtown. Through thoughtful conversation with our
membership, we will be refocusing our energy to engage with our business community on a shared
vision for our downtown.
In the meantime, we will continue to provide marketing and advocacy on behalf of our members, events
and programs to bring the community together such as Farmers’ Market, Concerts in the Plaza, Sip N’
Saunter and our Business Education Series, among others.
We will be exploring other ways in which to expand our existing clean and safe program. We invite
interested members of the community to join our committees to volunteer and to move forward. Thank
you for your continued support and please contact me if you have any questions.
Sincerely,
Bettina Swigger
CEO, Downtown SLO
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Item 15
SLO CITY CLERK
PROOF OF PUBLICATION
(2015.5 C.C.P.)
//a4ii 41mi
1010 Marsh St., San 1
(805) 546-8208 • I
STATE OF CALIFORNIA,
County of San Luis Obispo,
I am a citizen of the United States and a
resident of the county aforesaid; I am over the
age of eighteen years, and not a party interested
in the above entitled matter. I am the principal
clerk of the printer of the New Times, a
newspaper of general circulation, printed and
published weekly in the City of San Luis
Obispo, County of San Luis Obispo, and which
has been adjudged a newspaper of general
circulation by the Superior Court of the County
of San Luis Obispo, State of California, under
the date of February 5, 1993, Case number
CV72789: that notice of which the annexed
is a printed copy (set in type not smaller than
nonpareil), has been published in each regular
and entire issue of said newspaper and not in
any supplement thereof on the following dates,
to -Wit:
7�sl& L
in the year 2019.
I certify (or declare) under the the penalty of
perjury that the foregoing is true and correct.
Dated at San Luis Obispo, Cal fornix, this
day. L l af_�J , 2019.
W_Q;9�
Patricia Horton, New 'Times Legals
Ad,,,m.0 Pct.-nnalbN'rMOAdinii✓N7MOOff— 117uS IN LSSA'oblic None,,; ,-fnrPun
SAN LUIS OBISPO CITY COUNCIL
NOTICE OF PUBLIC HEARING
The Sart Luis Obispo City Council invites all intorasted
persons to nitend a public hearing on Too 11111 July 16.
2019, at 6:00 pp.m. in the City [fed Council Ch. liar, 990
Palm Strout, Snn Luis dbiepo, California, relative to the
following:
downtown San Luis Obispa Property -Based
Business Improvement District - Consider establishing
the Property and Business lmprovamant District known as
Ilia "Qowrttown San Luis Obispo Property -Based Businass
Imprevamont District' pursuant to Iho provisions of the
Propor[y and Business Improvarnant District Law of T994
and to levy assossmurtts. information as to the proposed
assessmont is contained in llto following accompanying
deCnlTnfnlS: flesalution of Intention, Pfopnsillon 218
Assessment Ballot, and Ass wrest Ballot Instructions.
NOM The assessment sbail not be imposed if the ballots
submitted in opposition to the assessment exceed the
ballots submitted In favor of die assessment, with ballots
weighted according to the proportional financialobiigation
of the affected proporty.
All Interested persons aro invited to be present and
be -board. Written communications may be directed
lo: City Council. 990 Palm Street, Son Luis Obispo, CA
73401. For furthor information on the "Downtown San
Luis Obispo Proppeny-Basad Business lmprovemanl
Disifict," contact Bettina Swigger, CEO Downtown SLO.
at beltine0downtownsle,com or 18051 234.9617. Far
further information an the public hearing, coniacI To rasa
Purring[on, City Clork, attpurringlonc%slocity. org er at 18051
781-710Z
580 Tank Farm Road and 3985 Broad Street -
Arnendment to the, Airport. Area Specific Plan amending
thn land use designulion from Business Park (BP•5Pl to
Community -Commercial with Special Focus Overlay 1C•C-
SP-SF}; General Plan Amondrnont and Rerone amending
a portion of the site Iroln Business Park to Communi -
Commarc,sl with Spacial Focus Overlay (C-C-SP-Sfq;
Veslinp Tentative Map (Tract 3115) to create seven (7} lots;
Dasign Review fora ccmmerrial contar wirh49,001)square
fool, and assisted living facility with 139 units; Croak
Solhnck Exception, and roviow of a CEr1A Initial Study-
Millgatad Negative Declaration of Eavironmontal impact
L 1
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For more information, you are Invited to contact Brian
Levaiile of Ilia CiWs Community Development Department
6118051181-7166 or by email at bloveillaGriocity.org.
loo City Council "I'll
also discuss other hearings or
business horns before or after the items Ilsled abdva. If
yflu chal tonga tha proposed protects in court, you may ba
limitod to raising only thcss issues you or someone also
raised at IW public hoariag doscribad in this notice, or in
written corraspandenco dafivorod tithe City Council at, or
0riarto, the public hearings.
Reports for this mauling will ba available for review In
the City Clerk's Office end online at www-$IoOty.org on
Wodnestlay, July 10, 7019. Pleaso cell the City Clark's
Office at (805) 781-7100 for more information. The City
Council meeft wlll be televised live on Charter Cable
Chan net 20 and live streaming on www.slocItyorg.
Teresa Purrin0Ion, City Ctork
City of San Luis Obispo
July 4, 2019
7/16/2019 Item 15 ‐ Staff presentation 1
City Council
July 16, 2019
1
Withdrawal of PBID Petition by Downtown SLO
Recommendation
Receive and file the withdrawal of the
Property Based Improvement District
petition by Downtown SLO.
27/16/2019 Item 15 - Staff
Presentation
1
2
7/16/2019 Item 15 ‐ Staff presentation 2
Investments in Downtown Vitality
2019-21
Safety:
Four Bike Officers assigned to downtown
Community Action Officers, social worker support
Downtown Security Project
Security cameras in Mission Plaza
37/16/2019 Item 15 - Staff
Presentation
Investments in Downtown Vitality
2019-21
Maintenance:
Sidewalk scrubbing services
Downtown planter maintenance
Sidewalk and tree grate repair and replacement
Sidewalk tile replacement
Enhanced downtown tree pruning
47/16/2019 Item 15 - Staff
Presentation
3
4
7/16/2019 Item 15 ‐ Staff presentation 3
Investments in Downtown Vitality
2019-21
Infrastructure:
Downtown Renewal Project
Palm/Nipomo and MidTown parking structures
Replacement of Marsh St. bridge over San Luis Creek
Cheng Park rehabilitation
57/16/2019 Item 15 - Staff
Presentation
Investments in Downtown Vitality
2019-21
Amenities:
Public art
Tree lighting and street banner programs
Support the opening of new hotels
Activate public spaces through events and programming
Continue to implement the Downtown Concept Plan and
Mission Plaza Master Plan
67/16/2019 Item 15 - Staff
Presentation
5
6
7/16/2019 Item 15 ‐ Staff presentation 4
Investments in Downtown Vitality
2019-21
Economic Development:
Ongoing downtown business support
Shop Local program
Develop a business vitality program
Update the Economic Development Strategic Plan
77/16/2019 Item 15 - Staff
Presentation
Recommendation
Receive and file the withdrawal of the
Property Based Improvement District
petition by Downtown SLO.
87/16/2019 Item 15 - Staff
Presentation
7
8
7/16/2019 Item 15 ‐ Staff presentation 5
97/16/2019 Item 15 ‐ Staff
Presentation
Ongoing Needs
Destination Management (Community):
Ensure that downtown is “”still welcoming to residents”
Two new hotels opening in the downtown
Parking
Continued attention to other areas in the City outside of
downtown
107/16/2019 Item 15 - Staff
Presentation
9
10
7/16/2019 Item 15 ‐ Staff presentation 6
Ongoing Needs
Destination Management (Visitors):
80% of visitors to SLO County visited San Luis Obispo
Desire for locally owned stores
Clean streets and sidewalks
Additional pedestrian crossings
More way finding signage
117/16/2019 Item 15 - Staff
Presentation
Ongoing Needs
Calls for Service:
In 2018, SLOPD responded to 32,421 calls for service
4,828 were specific to the downtown
In 2018, SLOPD responded to 7,591 calls related to
transient issues
1,557 were specific to the downtown
127/16/2019 Item 15 - Staff
Presentation
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12
7/16/2019 Item 15 ‐ Staff presentation 7
137/16/2019 Item 15 ‐ Staff
Presentation
Continued Baseline Services
Police Department Downtown Services
Bike, Community Action Team and patrol officers
Downtown Sergeant
Graffiti removal
Parks and Recreation Downtown Services
Special event staff support
Facilities and storage
Public art
147/16/2019 Item 15 - Staff
Presentation
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14
7/16/2019 Item 15 ‐ Staff presentation 8
Continued Baseline Services
Utilities and Public Works Downtown Services
Sewer maintenance
Streets maintenance
Urban forest services
Parking programs and transit services
157/16/2019 Item 15 - Staff
Presentation
167/16/2019 Item 15 ‐ Staff
Presentation
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16
7/16/2019 Item 15 ‐ Staff presentation 9
Investments in Downtown Vitality
2019-20: $10,362,895
2020-21: $31,501,045
Total: $41,863,940
177/16/2019 Item 15 - Staff
Presentation
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