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Minutes – Promotional Coordinating Committee Meeting of March 10, 2021 Page 1
Minutes
PROMOTIONAL COORDINATING COMMITTEE
Wednesday, March 10, 2021
Regular Meeting of the Promotional Coordinating Committee
CALL TO ORDER
A Regular Meeting of the San Luis Obispo Promotional Coordinating Committee was called to
order on Wednesday, March 10, 2021 at 5:33 p.m., by Chair Matteson via teleconference.
ROLL CALL
Present: Committee Members John Conner, Ryan Heath, Lori Lerian, Samantha Welch, Vice
Chair John Thomas, and Chair Dana Matteson
Absent: Committee Member Stephanie Stackhouse
Staff: Tourism Manager Molly Cano and City Clerk Teresa Purrington
PUBLIC COMMENT ITEMS NOT ON THE AGENDA
None
--End of Public Comment--
CONSENT ITEMS
ACTION: UPON MOTION BY COMMITTEE MEMBER CONNER, SECONDED BY
COMMITTEE MEMBER WELCH, CARRIED 6-0 (WITH COMMITTEE MEMBER
STACKHOUSE ABSENT) to approve the Consent Agenda items 1 thru 7.
C.1 Minutes of the Meeting on February 10, 2021
C.2 2020-21 Community Promotions Budget Report
C.3 SLO Chamber Monthly Public Relations Report
C.4 SLO Chamber Visitor Center Report
C.5 Modified GIA Marketing Support Report
C.6 TOT Report
C.7 Modified GIA Program: Grant Recommendation Report
Minutes – Promotional Coordinating Committee Meeting of March 10, 2021 Page 2
PRESENTATIONS
1. PUBLIC RELATIONS MONTHLY REPORT
SLO Chamber of Commerce representative, Jacqui Clark-Charlesworth provided a
PowerPoint presentation review and responded to Committee inquiries.
Public Comment
None.
--End of Public Comment--
No action was taken on this item.
BUSINESS ITEMS
1. PLAZA PARTNERSHIP UPDATE & MODIFIED GIA MARKETING SUPPORT
AMENDMENT
Tourism Manager Molly Cano shared an update on the Plaza Partnership program. The
Chamber will present the proposed amendments to the GIA Marketing Support agreement
for the Plaza Partnership modification.
Public Comment
None.
--End of Public Comment--
ACTION: UPON MOTION BY COMMITTEE MEMBER LERIAN, SECONDED BY
VICE CHAIR THOMAS, CARRIED 6-0-1 (COMMITTEE MEMBER STACKHOUSE
ABSENT) to approve the changes to the Chamber Marketing Support agreement.
2. SERIES 4 BANNER PROJECT
Tourism Manager Cano provided an update to the approach to the series 4 banner project expected
for installation in Summer 2021.
Public Comment
--End of Public Comment--
ACTION: UPON MOTION BY COMMITTEE MEMBER CONNER, SECONDED BY
COMMITTEE MEMBER WELCH, CARRIED 6-0-1 (COMMITTEE MEMBER
STACKHOUSE ABSENT) to move forward with Badger for the Series 4 banners.
3. FY 21-22 BUDGET PROCESS & CONTRACT EVALUATIONS
Tourism Manager Cano provided a presentation regarding the timeline and process for the
development of the 2021-22 budget for the PCC program.
Minutes – Promotional Coordinating Committee Meeting of March 10, 2021 Page 3
Public Comment
None
--End of Public Comment--
ACTION: No action taken
4. ELECTION OF CHAIR & VICE-CHAIR AND SUBCOMMITTEE APPOINTMENTS
ACTION: UPON MOTION BY COMMITTEE MEMBER MATTESON, SECONDED BY
COMMITTEE MEMBER HEATH, CARRIED 6-0-1 (COMMITTEE MEMBER
STACKHOUSE ABSENT) to elect Vice Chair John Thomas to the position of Chair.
ACTION: UPON MOTION BY VICE CHAIR THOMAS, SECONDED BY COMMITTEE
MEMBER HEATH, CARRIED 6-0-1 (COMMITTEE MEMBER STACKHOUSE ABSENT) to
elect Committee Member Samantha Welch to the position of Vice Chair.
By consensus, Vice Chair John Thomas and Committee Member Lori Lerian was appointed to the
GIA subcommittee.
PCC LIAISON REPORTS AND COMMUNICATION
1. GIA LIAISON REPORT
John Thomas provided an update.
2. COMMITTEE OUTREACH UPDATE - None
3. TBID BOARD REPORT – TBID Meeting Minutes: February 10, 2021
John Conner provided a brief overview of the TBID Board Meeting.
4. TOURISM PROGRAM UPDATE
Tourism Manager Cano provided a brief Tourism Program update.
ADJOURNMENT
The meeting was adjourned at 6:57 p.m. The next Regular Promotinal Coordinating Committee
meeting is scheduled for Wednesday, April 14, 2021 at 5:30 p.m., via teleconference.
APPROVED BY THE PROMOTIONAL COORDINATING COMMITTEE: 04/14/2021