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Minutes – Promotional Coordinating Committee Meeting of May 12, 2021 Page 1
Minutes
PROMOTIONAL COORDINATING COMMITTEE
Wednesday, May 12, 2021
Regular Meeting of the Promotional Coordinating Committee
CALL TO ORDER
A Regular Meeting of the San Luis Obispo Promotional Coordinating Committee was called to
order on Wednesday, May 12, 2021 at 5:31 p.m., by Chair Thomas via teleconference.
Chair Thomas opened the meeting with a moment of silence in honor of Officer Luca Benedetti.
ROLL CALL
Present: Chair John Thomas, Vice Chair Samantha Welch, John Conner, Maureen Forsberg,
Ryan Heath, Lori Lerian, and Robin Wolf
Absent: None
Staff: Tourism Manager Molly Cano and City Clerk Teresa Purrington
PUBLIC COMMENT ITEMS NOT ON THE AGENDA
None
--End of Public Comment--
CONSENT ITEMS
ACTION: UPON MOTION BY VICE CHAIR WELCH, SECONDED BY COMMITTEE
MEMBER LERIAN, CARRIED 7-0 to approve the Consent Agenda items 1 thru 7.
C.1 Minutes of the Meeting on April 14, 2021
C.2 2020-21 Community Promotions Budget Report
C.3 SLO Chamber Monthly Public Relations Report
C.4 SLO Chamber Visitor Center Report
C.5 SLO Chamber Modified GIA Marketing Support Report
C.6 TOT Report
C.7 Modified GIA Program: Grant + Plaza Partnership Recommendation Report
Minutes – Promotional Coordinating Committee Meeting of May 12, 2021 Page 2
PRESENTATIONS
1. PUBLIC RELATIONS, MONTHLY REPORT
SLO Chamber of Commerce representative, Jacqui Clark-Charlesworth provided a PowerPoint
presentation and responded to Committee inquiries.
Public Comment
None.
--End of Public Comment--
No action was taken on this item.
BUSINESS ITEMS
1. SERIES 4 BANNER CONCEPTS
Katy McGrath from Badger Branding presented the series 4 banner design concepts.
Public Comment
Dusty Colyer-Worth
Jacqui Clark-Charlesworth
--End of Public Comment--
ACTION: By consensus the Committee directed to move forward with Design 3 with the color
pallet and shadowing of Design 1 and come back at the next meeting with refined designs.
2. NEIGHBORHOOD MAP PROJECT
Jacqui Clark-Charlesworth, SLO Chamber presented a project proposal for the development
of maps for select Downtown adjacent neighborhoods and/or business districts.
Public Comment
None.
--End of Public Comment--
ACTION: UPON MOTION BY COMMITTEE MEMBER WOLF, SECONDED BY
COMMITTEE MEMBER FORSBERG, CARRIED 7-0 to use the leftover funds to produce the
new maps as presented at the meeting.
3. SLO CHAMBER CONTRACT PROPOSALS
Jim Dantona, Dusty Colyer-Worth and Jacqui Clark-Charlesworth, SLO Chamber presented a
contract proposal for Public Relations Support, Visitor Services and GIA Support.
Minutes – Promotional Coordinating Committee Meeting of May 12, 2021 Page 3
Public Comment
None.
--End of Public Comment--
ACTION: UPON MOTION BY VICE CHAIR WELCH, SECONDED BY COMMITTEE
MEMBER CONNER, CARRIED 7-0 to contract proposal for Public Relations Support, Visitor
Services and GIA support as presented.
1. FY 21-22 BUDGET DIRECTION & CONTRACT EVALUATIONS
Tourism Manager Molly Cano presented the Committee’s budget for FY 21-22.
Public Comment
None.
--End of Public Comment--
No Action Taken on this item.
PCC LIAISON REPORTS AND COMMUNICATION
1. GIA LIAISON REPORT
Member Lerian reported on SLO Bike Coalition, RACE Matters combined event.
Chair Thomas announce SLO Pride events.
Member Welch reported on Restorative Partners Grill Cheese Festival.
2. COMMITTEE OUTREACH UPDATE -
provided an update on SLO Master Coral and Spokes events.
3. TBID BOARD REPORT – TBID Meeting Minutes: May 12, 2021
John Conner provided a brief overview of the TBID Board Meeting.
4. TOURISM PROGRAM UPDATE
Tourism Manager Cano provided a brief Tourism Program update.
ADJOURNMENT
The meeting was adjourned at 7:54 p.m. The next Regular Promotional Coordinating Committee
meeting is scheduled for Wednesday, June 9, 2021 at 5:30 p.m., via teleconference.
APPROVED BY THE PROMOTIONAL COORDINATING COMMITTEE: 06/09/2021