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Home My WebLink About01/07/1997, C-6 - PROPOSED PROMOTIONAL COORDINATING COMMITTEE (PCC) GRANT-IN-AID TO CENTERPOINT THEATRE GROUPcouncil acenaa aepont CITY OF SAN LUIS OBISPO FROM- Ken Hanxi , Assistant City A&Iimstrative Offlcer/o� Prepared Br. wew�Y merge, Assistant to the City Admmshative Officer a1 SURFC P 1 motioml CDOIdMa ng CDMHhtee (PCG) (rant in-Aid to Centerpoint Tbeafte Group • � �B• I I� II � �' Approve the PCCs recommendation to give a grant-in-aid of $1,000 to Centerpoint Theatre Group to fiord the production of promotional materials. Each year the PCC makes grants to local non -profit orgarn nations that promote programs of cultural benefit to residents of the City or of tourism promotion advantage to the City. The granting cycle begins in February and grants are finally issued effective with the beginning of the fiscal year in July. Over the past several years, one on the grant recipients has been the Centapoint Theatre Group. Centerpoint Theatre Group presents performances which focus on educating and increasing public awareness of the excellence and cultural diversity of live contemporary theater . It has continued to gain wide recognition both within and outside the country for innovative and high quality theater. At the time of the 1996-97 granting cycle, Centerpoint Theatre Group was faced with the possibility that its performance location might not be available for the coming season, and was, therefore, unable to submit a grant application. The location problem was finally favorably resolved and the group is now able to present its performance season. In October, Centerpoint Theatre Group came to the PCC requesting that it consider using reserve funds to help with the purchase of additional lighting. The PCC replied that it does not grant fiords to purchase equipmert, but that it would consider malting a mid -year grant to support promotional materials. Centerpoint Theatre Group then modified its request, as directed by the PCC, and at its December 11, 1996, meeting the PCC approved recommending to Council a grant in the amount of $1,000 for the production of promotional materials. Each year when the PCC grants are awarded, a small amount of fimding is reserved in anticipation of an unforeseen request occurring outside the regular grant cycle. The PCC felt that because Centerpoint Theatre Group provides an important alternative theater experience for its audiences and has been a successful grarrt recipient for the two prior years, it should not be penalized for being unable to meet the regular 1996 -97 grant deadlines due to the initial uncertainty about a performance location. There is currently a grant reserve balance of $1,220, plus $5,000 which was encumbered in the hopes that La Fiesta would occur in 1996. The PCC feels that using $1,000 of the reserve balance to fund Centerpoint Theatre Group's request is Agenda Report - FCC (pant for Centerpoint Theatre Croup Page 2 e .8 FISCAL PAPACT The Grants -m-Aid account Mince for Cultural.Activities is currently $1,220. In addition, $5,000 was encumbered for the 1996 la Fiesta event, which did not occur, and is still available should there be a need for reserves in the future. • IY., 111..'111. Grant request from Centerpoint Theatre Group PCC Minutes for December 11, 1996 C' -6 -2 CENTER POI1V'1' 13 THEATRE GROUP Bill Pyper PCC Committee Chair City of San Luis Obispo 990 Palm St. San Luis Obispo, CA 93401 September 24, 1996 Dear Mr. Pyper, Received SEP 2 7 1996 City of S.LA. Administration On behalf of Centerpoint Theatre Group, I am writing to you to inquire about the availability of any discretionary fimds that might still be available through the PCC. Centerpoint has gratefully been the recipient of fimdmg through the PCC for the past two years, using money received to develop new works and to present our annual AIDS awareness project. This year, we faced the uncertainty that our location might not be secure for the coming season and thus were unable to meet the application deadline set by the PCC. The situation has been favorably resolved and we are looking forward to more dynamic and exciting seasons of live theatre. As you know, Centerpoint is unique in the local theatre community in that we combme local and professional artists to present some of the most exciting and compelling theatre around. Our reputation is growing steadily, our artistic and organizational sides are thriving. We continue to attract patrons from within and without of our county and are being watched by professionals from a number of theatres. All this combined means that we are securely on our way to establishing a resident non -profit professional theatre company for our community. The possibilities are endless and we are most excited. But we need some help. Recently (about the same time we thought we would lose our lease -not a good month) the very kind person who had loaned us lighting equipment for the past three years, had to call all the equipment back in. That left us with a great season and no lighting -much like having a boat and no water. We would like to appeal to the PCC to help us continue -our five show season, our AIDS project, classes, outreach etc. with lighting. Please be so kind as to consider our appeal. I look forward to hearing from you. Sincerely, h Marie Favro Garda Artistic Director Centerpoint Theatre Group P.O. BOX 3704 • SAN LUIS OBISPO, CALIFORNIA 93403 • 805.546.4908 C'_G _3 CENTER POINT THEATRE INGROUP PCC Committee City of San Luis Obispo 990 Palm St San Luis Obispo, CA 93401 -3249 November 18,1996 Re.tenterpoint Theatre Group Grant Dear Mr. Pyper and Committee Members, NOV 21 1996 City q f S L.c. AdminisiiaVCi Attached please find the new Project Description page that you requested regarding our grant for promotional materials. Thank you for your willingness to work with us and for your acknowledgment of the value of the work that we perform. Sincerely, KMari vro Garcia Artistic Director Centerpoint Theatre Group P.O. BOX 3704 ? SAN LUIS OBISPO, CALIFORNIA 93403 • 805.546.4908 Centerpoint Theatre Group PROJECT DESCRIPTION Centerpoint Theatre Group requests $1000.00 dollars for the production of promotional materials. This will include brochure, posters, flyers and postcards. This. project is geared to attracting new patrons, building our subscription base, and keeping past patrons apprised of our activities. Thank you for your kind consideration of this project C' G -Sr PROMOTIONAL COORDINATING COMMITTEE DRAFT REGULAR MEETING MINUTES December 11, 1996 995 MORRO STREET CALL TO ORDER The meeting was called to order at 5:36 p.m. by Chairman Bill Pyper, with the following members present: Sandy Baer, Pati Brown, Anne Cruikshanks and Dianne Long. Absent were: Natalie Diggins and Carol Ann Lockary. Wendy George served as staff. Also present were: Maggie Cox, Jennifer Best, Dave Garth, Joni Biaginni and Deborah Holley 2. PUBLIC COMMENT There was no public comment. 3. APPROVAL OF MINUTES The minutes were approved by acclamation. 4. REPORT FROM BIA ON DECEMBERFEST Deborah Holley from the BIA presented the "Saga of the Decemberfest Banners." Although the initial Decemberfest was coordinated under the auspices of the BIA, the intention was that Decemberfest evolve into a separate non - profit organization. As a result, last year it was coordinated by its own paid coordinator, Betsy Lyons. While the BIA put on several events last year, at its own cost, it was not responsible for the full event. Following last year's event, the BIA requested a debriefing and accounting from Decemberfest. Neither was provided. Instead, Decemberfest requested an additional $2,000 from the BIA to help recoup money owed for the brochure. The BIA felt no obligation for this additional funding, and the BIA board recommended that for 1996 the BIA develop its own holiday celebration rather than participating in Decemberfest. Decemberfest then died for lack of leadership. Deborah has, however, been in touch with the company that made the banners and is currently storing them. The BIA will arrange to have the banners returned to San Luis Obispo and will consider using them in the future with the words "Decemberfest" covered by a patch. The BIA will also find out what needs to be done with the invoice it received for storing and hanging the banners for 1996. Hopefully, the invoice will be cancelled. The PCC members were very unhappy that the $30,000 seed money to Decemberfest was effectively wasted and indicated that they would be much more careful in the future about granting "seed money ". Deborah also passed out information on the Holiday of Lights which is the BIA's holiday promotion for this year. 5. REQUEST FROM CENTERPOINT THEATRE GROUP The revised request from Centerpoint Theatre Group was discussed. Staff expressed Natalie Diggins' concern about the generality of the request. It was moved by Sandy Baer, seconded by Pati Brown and unanimously approved that the PCC recommend to Council the approval of a $1,000 grant to Centerpoint Theatre Group. 6. GOALS FOR 1997 -99 FINANCIAL PLAN Chairman Pyper asked PCC members to comment on his proposed goals, after first pointing out . that the numbers will be broken down into two years on the final draft. Pati Brown and Dianne Long had both provided some written suggestions for language changes. Chairman Pyper then asked the promotional agencies for input. Joni Biaginni of the VCB presented the VCB's request for $92,700 per year which is 3.5% of the 1995 -96 TOT. The VCB is also looking to develop a targeted off - season advertising campaign similar to "Time to Coast" used by Monterey. She C- a*-(,