HomeMy WebLinkAbout12-14-2016 PCC Minutes
Minutes
PROMOTIONAL COORDINATING COMMITTEE
Wednesday, December 14, 2016
Regular Meeting of the Promotional Coordinating Committee
CALL TO ORDER
A Regular Meeting of the Promotional Coordinating Committee was called to order on
Wednesday, December 14, 2016 at 5:35 p.m. in the Council Hearing Room, located at 990 Palm
Street, San Luis Obispo, California, by Chair Roberson.
ROLL CALL
Present: Committee Members Daniel Levi, Patricia Loosley, Matthew Wilkins (5:38), and Chair
Stephanie Roberson.
Absent: Deborah Lewis, Sasha Palazzo, and Vice-Chair Jill LeMieux
Staff: Tourism Manager Molly Cano, Economic Development Manager Lee Johnson, and
Recording Secretary Kevin Christian.
PUBLIC COMMENT ON ITEMS NOT ON THE AGENDA
San Luis Obispo Museum of Art (MOA) representatives Karen Kile, Executive Director, Jody
Kocsis, Public Relations Manager, and Board members Wendy George and Betsy Kiser
displayed an architectural “fly over” of the proposed new MOA building. They announced that
their Capital Campaign will begin in a couple of months and requested that the PCC, as a
committee and as individuals, support the MOA as part of the City’s upcoming goal setting
process.
CONSENT AGENDA
ACTION: MOTION BY COMMITTEE MEMBER LEVI, SECOND BY COMMITTEE
MEMBER LOOSLEY, CARRIED (4-0) to approve the Consent Agenda items C1 to C8.
C.1 Minutes of the Meeting on November 17, 2016
C.2 Community Promotions Budget Report
C.3 Public Relations Report
C.4 Grants-in-Aid Support Report
Minutes – Promotional Coordinating Committee Meeting of December 14, 2016 Page 2
C.5 Visitors Center Report
C.6 SLO Happenings Promotions Report
C.7 SLO Happenings Technology Report
C.8 TOT Report
PRESENTATIONS
1. SLO Chamber of Commerce Monthly Report
Molly Kern, San Luis Obispo Chamber of Commerce Director of Communications and
Business Education, presented their public relations activities report for October and
November, and responded to Committee Member inquiries.
BUSINESS ITEMS
1. PCC Committee Strategic Plan Preparation
Introductions were made between the individual Committee members and BethMarie
Ward of Regenerate Group, the contractor chosen to create the PCC Committee
Strategic Plan. Ms. Ward discussed the work approach, expectations, and priorities for
the Strategic Plan creation process with the committee. The importance that all
members be able to attend both workshops was stressed.
The committee tentatively selected the two following dates for the Strategic Plan
workshop dates.
January 19, 2016 - 4:15 p.m.
February 4, 2016 - 2:00 p.m.
Public Comments:
None.
---End of Public Comments---
2. Grants-In-Aide (GIA) Application Review
The committee reviewed the current GIA application and requested the template be
updated to include a table with important dates.
Public Comments:
None.
---End of Public Comments---
Minutes – Promotional Coordinating Committee Meeting of December 14, 2016 Page 3
PCC LIAISON REPORTS AND COMMUNICATION
1. GIA Update
Tourism Manager Cano reported that she has reviewed final reporting needs with the
San Luis Obispo Classical Academy. Ms. Cano also noted that two applicant’s funding
has not yet been released as they have not submitted final required reports from the
previous Grant cycle.
2. TBID Board Report
Vice Chair Wilkins provided a review of the TBID November 9, 2016 minutes and a
brief review of the December 14, 2016 meeting.
3. Tourism Program Update
Tourism Manager Cano reported:
• A final candidate has been selected for the Tourism Coordinator position, noting a
mid-January start date.
• The SLO Happenings 3.0 App update is in the final stages and should be available
prior to the next PCC meeting.
ADJOURNMENT
The meeting was adjourned at 6:31 p.m. The next regular meeting of the Promotional
Coordinating Committee is scheduled for Wednesday, January 11, 2017 at 5:30 p.m., in the
Council Hearing Room, 990 Palm Street, San Luis Obispo, California.
APPROVED BY THE PROMOTIONAL COORDINATING COMMITTEE: 01/11/2017